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Convention & Trade Fair Planning in Spain - Market Size, Industry Analysis, Trends and Forecasts (2024-2029)

ES-N823 April 2024 Factsheet

Revenue

€1.8bn

2019-2024 6.2 %
2024-2029 X.X %

Employees

18,827

2019-2024 2.7 %
2024-2029 X.X %

Businesses

8,494

2019-2024 3.2 %
2024-2029 X.X %

Wages

€XXX.Xm

2019-2024 X.X %
2024-2029 X.X %

Convention & Trade Fair Planning in Spain market size outlook

Total value and annual change from from 2014-2029. Includes 5-year outlook.

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About Factsheets

Industry Statistics and Rankings

How does this industry perform in Spain compared to Europe?

Country Benchmarking

Industry Data Spain

Ranking are out of 37 European countries for which IBISWorld provides country-level factsheets.

Revenue
#5 In Europe
Business
#2 In Europe
Employees
#3 In Europe
Wages
#4 In Europe

View industry report for Europe

Revenue in Europe’s Convention and Trade Show Organisations industry is anticipated to drop at a compound annual rate of 7.2% to €30.4 billion over the five years through 2024. The sink in revenue over the period is predominantly due to the significant damage the COVID-19 outbreak inflicted on the sector, as convention and trade show organisations were shut down temporarily or operated at limited capacity. The industry has weathered unfavourable economic headwinds since the COVID-19 outbreak, as inflationary pressures hit the Eurozone, limiting significant investment into new projects, compounded by lacklustre business sentiment. As a result, convention and trade show organisations' revenue is set to decline by 1.5% in 2024. The industry's key clientele is the commercial enterprises whose participation in events like trade shows and conventions mainly depends on their economic outlook. Private individuals are more likely to attend events during a positive consumer climate. This directly influences the appeal for companies to showcase themselves as exhibitors at trade shows. Inflationary pressures are set to ease over 2024, with promising signs in the latter end of 2023 strengthening business and consumer sentiment to the benefit of the industry.

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Enterprises
Number of businesses in 2024

Biggest companies in the Convention & Trade Fair Planning in Spain

Company
Market Share (%)
2024
Revenue (€m)
2024
Profit (€m)
2024
Profit Margin (%)
2024
GL Events
1,522.0
150.7
9.9
Messe Frankfurt GmbH
590.0
63.0
10.7
IFEMA
195.6
21.3
10.9

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Top Questions Answered in this Report

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What is the market size of the Convention & Trade Fair Planning industry in Spain in 2024?

The market size of the Convention & Trade Fair Planning industry in Spain is €1.8bn in 2024.

How many businesses are there in the Convention & Trade Fair Planning in Spain industry in 2024?

There are 8,494 businesses in the Convention & Trade Fair Planning industry in Spain, which has grown at a CAGR of 3.2 % between 2019 and 2024.

Has the Convention & Trade Fair Planning industry in Spain grown or declined over the past 5 years?

The market size of the Convention & Trade Fair Planning industry in Spain has been declining at a CAGR of 6.2 % between 2019 and 2024.

What is the forecast growth of the Convention & Trade Fair Planning industry in Spain over the next 5 years?

Over the next five years, the Convention & Trade Fair Planning industry in Spain is expected to grow.

What are the biggest companies in the Convention & Trade Fair Planning market in Spain?

The biggest companies operating in the Convention & Trade Fair Planning market in Spain are GL Events, Messe Frankfurt GmbH and IFEMA

What does the Convention & Trade Fair Planning in Spain include?

Trade shows and Professionally motivated events are part of the Convention & Trade Fair Planning industry.

Which companies have the highest market share in the Convention & Trade Fair Planning in Spain?

The company holding the most market share in Spain is GL Events.

How competitive is the Convention & Trade Fair Planning industry in Spain?

The level of competition is high and steady in the Convention & Trade Fair Planning industry in Spain.

Related Industries

This industry is covered in 37 countries

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Table of Contents

About this industry

Industry definition

The industry involves promoting, organising and implementing large-scale events, including trade fairs, congresses, conferences, meetings or motivational speaker events. Some of the industry players also provide staff for the event spaces.

Related Terms

CONGRESS CONFERENCE EXHIBITION

What's included in this industry?

Trade showsProfessionally motivated eventsConvention shows

Companies

GL EventsMesse Frankfurt GmbHIFEMA

Industry Code

ISIC 2006

823 - Organization of conventions and trade shows in Spain

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Performance

Revenue Highlights

Trends
  • Revenue
  • 2024 Revenue Growth
  • Revenue Volatility

Employment Highlights

Trends
  • Employees
  • Employees per Business
  • Revenue per Employee

Business Highlights

Trends
  • Businesses
  • Employees per Business
  • Revenue per Business

Profit Highlights

Trends
  • Total Profit
  • Profit Margin
  • Profit per Business

Current Performance

Charts
  • Revenue
  • Employees
  • Business
  • Profit
Analysis

What's driving current industry performance in the Convention & Trade Fair Planning in Spain industry?


Outlook

Analysis

What's driving the Convention & Trade Fair Planning in Spain industry outlook?


Volatility

Analysis

What influences volatility in the Convention & Trade Fair Planning in Spain industry?

Charts
  • Industry Volatility vs. Revenue Growth Matrix

Life Cycle

Analysis

What determines the industry life cycle stage in the Convention & Trade Fair Planning in Spain industry?

Charts
  • Industry Life Cycle Matrix

Products and Markets

Highlights

Trends
  • Largest Market
  • Product Innovation

Key Takeaways

The industry generates most of its revenue by hosting trade shows. Trade fair organisers are among the largest suppliers worldwide and also attract many international exhibitors and visitors with their events.

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Products and Services

Charts
  • Products and Services Segmentation
Analysis

How are the Convention & Trade Fair Planning in Spain industry's products and services performing?

Analysis

What are innovations in the Convention & Trade Fair Planning in Spain industry's products and services?


Major Markets

Charts
  • Major Market Segmentation
Analysis

What influences demand in the Convention & Trade Fair Planning in Spain industry?


International Trade

Highlights

  • Total Imports into Spain
  • Total Exports into Spain
Heat maps
  • Industry Concentration of Imports by Country
  • Industry Concentration of Exports by Country
Data Tables

Value and annual change (%) included

  • Number of Imports and Exports by European Country (2024)

Competitive Forces

Highlights

Trends
  • Concentration
  • Competition
  • Barriers to Entry
  • Substitutes
  • Buyer Power
  • Supplier Power

Key Takeaways

Fragmentation in the industry stems from low entry barriers. Simply put, it's easy and relatively inexpensive for new companies to step in and offer event planning services, leading to a wide array of planners competing for a market slice. This results in a landscape where no single player dominates and diversity thrives.

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Supply Chain

Charts

Buyer and supply industries

Geographic Breakdown

Business Locations

Heat maps
  • Share of Total Industry Establishments by Region (2024)
Data Tables
  • Number of Establishments by Region (2024)
Charts
  • Share of Establishments vs. Population of Each Region
Analysis

What regions are businesses in the Convention & Trade Fair Planning in Spain located?

Companies

Data Tables

Top 4 companies by market share:

  • Market share (2024)
  • Revenue (2024)
  • Profit (2024)
  • Profit margin (2024)

External Environment

Highlights

Trends
  • Regulation & Policy
  • Assistance

Key Takeaways

There’s very little regulation affecting conference centres. The industry is not subject to industry-specific regulation. Otherwise, companies mostly have to worry about abiding by fire safety laws.

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External Drivers

Analysis

What demographic and macroeconomic factors impact the Convention & Trade Fair Planning in Spain industry?

Financial Benchmarks

Highlights

Trends
  • Profit Margin
  • Average Wage
  • Largest Cost

Key Takeaways

Profit can fluctuate wildly. It’s mostly driven by economic conditions, which drives the level of demand for both conventions and trade shows.

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Cost Structure

Charts
  • Share of Economy vs. Investment Matrix
  • Industry Cost Structure Benchmarks:
    • Marketing
    • Depreciation
    • Profit
    • Purchases
    • Wages
    • Rent
    • Utilities
    • Other
Analysis

What trends impact cost in the Convention & Trade Fair Planning in Spain industry?


Key Ratios

Data tables
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)
  • Revenue per Employee (2014-2029)
  • Wages/Revenue (2014-2029)
  • Employees per Establishment (2014-2029)
  • Average Wage (2014-2029)

Country Benchmarks

European Leaders & Laggards

Data Tables

Top and boottom five countries listed for each:

  • Revenue Growth (2024)
  • Business Growth (2024)
  • Job Growth (2024)

European Country Performance

Data Tables

Rankings available for 37 countries. Statistics ranked include:

  • IVA/Revenue (2024)
  • Imports/Demand (2024)
  • Exports/Revenue (2024)
  • Revenue per Employee (2024)
  • Wages/Revenue (2024)
  • Employees per Establishment (2024)
  • Average Wage (2024)

Structural Comparison

Data Tables

Trends in 37 countries benchmarked against trends in Europe

  • Concentration
  • Competition
  • Barriers to Entry
  • Buyer Power
  • Supplier Power
  • Volatility
  • Capital Intensity
  • Innovation
  • Life Cycle

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

Where does IBISWorld source its data?

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

To learn more about specific data sources used by IBISWorld's analysts globally, including how industry data forecasts are produced, visit our Help Center.