This driver tracks the proportion of domestic demand captured by imported goods. Domestic demand is calculated as the total manufacturing revenue generated by domestic producers, plus imports, minus exports. Data is sourced from the US Census Bureau and the United States International Trade Commission.
Import penetration in the US manufacturing sector is shaped by various factors. Globalization and trade agreements typically reduce tariffs, enhancing the appeal of imports, while protectionist policies tend to decrease import levels. Foreign exchange rates significantly influence this dynamic; a stronger domestic currency makes foreign goods more affordable, increasing import penetration. Additionally, technological breakthroughs in certain regions can drive international trade beyond economic factors alone. Other factors impacting import penetration include labor costs, trade composition and domestic production capacity.
Import penetration was historically driven by rising imports from China, which benefited from lower labor costs and robust manufacturing infrastructure. However, the US-China trade war initiated by the Trump administration in 2018 led to a swift decline in China's US market presence. Imports from China fell to 20% in 2019, down from 24% in 2018, and continued dropping to 15% by 2023, below Mexico. Meanwhile, Mexico increased its US presence, becoming the top exporter. Tariffs on China and other nations have constrained import penetration growth during the current period.
President Trump’s current plan suggests imposing an additional 10% tariff on goods imported from China and a 25% tariff on all goods from Canada and Mexico. If these tariffs are enacted, they could temporarily decrease import penetration by making certain foreign products more expensive for US buyers. Additionally, any retaliatory measures from these countries could reduce the volume of US goods sold in those markets, potentially prompting US manufacturers to pivot towards serving domestic customers or search for other foreign markets. Despite the protectionist rhetoric will likely have an downward pressure on import penetration, this pressure is expected to be offset by a projected increase in the US dollar, ultimately resulting in slight growth in import penetration in 2025.
Import penetration is expected to grow, but at a slower rate than p...