Mobile Menu

Wedding Services in the US - Market Research Report (2013-2028)

Brigette Thomas Brigette Thomas New York, United States Last Updated: February 2023 NAICS NN006

Revenue

$70.3bn

2023

$70.3bn

Past 5-Year Growth

Profit

$X.Xbn

Employees

1m

Businesses

404k

Wages

$XX.Xbn

Wedding Services in the US industry analysis

The Wedding Services industry provides a wide variety of wedding day services, apparel retailers and venues. Evolving social norms and medical advancements, which enable women to safely give birth later in life, have caused the marriage rate to decline in recent decades. Extended periods of cohabitation before marriage and family planning have increasingly become normal among young couples. As a result, the industry has contended with declining revenue over the past five years. Despite fewer couples getting married, increasing per capita disposable income has enabled those seeking to spend more on their big day, limiting revenue declines. Nonetheless, as couples postponed or downsized their weddings during the COVID-19 pandemic, industry revenue dropped significantly in 2020 alone. Consequently, industry revenue fell at a CAGR of 4.1% to $70.3 billion over the past five years, including a decrease of 0.6% in 2023 alone.Despite rising wedding budgets, which translated to higher revenue, heightened competition has hindered revenue per operator. Over the past five years, the barriers to entry for operators in this industry have decreased as more couples can find vendors through the internet. Online marketing and social media have increased visibility for wedding services and lowered marketing budgets, making it easier for new companies to enter the industry. But, coronavirus-related pressures forced many of these new entrants out of the industry. Also, limited demand because of the declining marriage rate has led to lower revenue per operator somewhat deterring new entrants.Moving forward, industry demand will continue to be pressured by the marriage rate, which will further decline over the next five years. Even so, continued pent-up demand from previously postponed weddings will support industry revenue. During the outlook period, rising consumer confidence indicates that individuals will be more willing to take on nonessential expenditures and incur high wedding costs. Also, the increasing average age of marriage and the length of engagements will give couples more time to plan and save money for their ceremonies. Overall, industry revenue will rise at a CAGR of 0.2% to $71.1 billion over the next five years.

Trends and Insights

  • The declining marriage rate has pressured industry growth, as couples are increasingly choosing to not get married.
  • The COVID-19 pandemic decreased demand for venues in 2020. Social distancing regulations caused many weddings to be postponed or downsized.
  • Most weddings, apart from destination weddings, occur close to home for the bride or groom. Consequently, establishments in the Wedding Services industry are dispersed similarly to the US population.
  • Wedding services operators compete based on quality, price, customer service and marketing. Since services generate most industry revenue, the primary basis of competition is customer service.

Access hundreds of data points and trends

  • Market estimates from 2015-2030
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
  • PDF report or online database with Word, Excel and PowerPoint export options
  • 100% money back guarantee

Industry Statistics and Trends

Market size and recent performance (2013-2028)

Industry revenue has declined at a CAGR of 4.1 % over the past five years, to reach an estimated $70.3bn in 2023.

Trends and Insights

The COVID-19 pandemic increased revenue volatility

  • The overall decrease in revenue over the past five years was accelerated by a sharp decrease of 53.5% in 2020 alone.
  • Additional trends and insights available with purchase
Wedding Services in the US
Revenue (2013-2028)
IBISWorld Logo Source: IBISWorld

Industry outlook (2025-2030)

Market size is projected to grow over the next five years.

Trends and Insights

Couples will continue to delay marriage

  • As social acceptance of cohabitation rises, many young individuals are expected to delay their weddings. This will continue the decline of the marriage rate over the next five years.

Biggest companies in the Wedding Services in the US

Company
Market Share (%)
2023
Revenue ($m)
2023
Profit ($m)
2023
Profit Margin (%)
2023
David's Bridal, Llc
2,278.9
174.8
7.7

To view the market share and analysis for all 1 top companies in this industry, view purchase options.

Products & Services Segmentation

Wedding Services in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Ceremony and reception venue fees, Food and drink services and Attire and accessories. Ceremony and reception venue fees is the largest segment of the Wedding Services in the US.

Trends and Insights

Ceremony and reception venues decreased during the COVID-19 pandemic

  • This segment includes the ceremony venue, reception venue, plus food and drinks.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

This Wedding Services industry is broadly defined to include wedding day service providers, apparel retailers and venues. Wedding coordinators are also included, as they carry many responsibilities on the day of the event. The industry does not include honeymoon expenses.

What's included in this industry?

Attire and accessories Food & drinkCeremony & reception venue CoordinatorsFlowersPhotographyMusiciansTransportationInvitationsParty favors

Companies

David's Bridal, Llc

Purchase this report to view all 1 major companies in this industry.

Related Terms

Industry Code

NAICS 2017

NAICS 812990 - Wedding Services in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

The declining marriage rate has pressured industry growth, as couples are increasingly choosing to not get married.

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2013-2022) and forecast (2023-2028)
  • Employees, including historical (2013-2022) and forecast (2023-2028)
  • Businesses, including historical (2013-2022) and forecast (2023-2028)
  • Profit, including historical (2013-2023)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

The COVID-19 pandemic decreased demand for venues in 2020. Social distancing regulations caused many weddings to be postponed or downsized.

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2023
  • Product innovation level

Charts

  • Products & services segmentation in 2023
  • Major market segmentation in 2023

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Most weddings, apart from destination weddings, occur close to home for the bride or groom. Consequently, establishments in the Wedding Services industry are dispersed simila...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2023

Tables

  • Number and share of establishments in each state in 2023
  • Number and share of revenue each state accounts for in 2023
  • Number and share of wages each state accounts for in 2023
  • Number and share of employees in each state in 2023

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Wedding services operators compete based on quality, price, customer service and marketing. Since services generate most industry revenue, the primary basis of competition is...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2018-2023
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

David’s Bridal LLC has gained market share through economies of scale. As a national brand, David’s Bridal can save on production costs by mass-producing wedding dresses and ...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2019 through 2023
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2023
  • Overview of David's Bridal, Llc's performance by revenue, market share and profit margin from 2017 through 2023

Detailed analysis

  • Description and key data for David's Bridal, Llc, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Each state regulates marriage laws, so there are different regulations that apply specifically to wedding service operators.

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2013-2028) 
  • Assistance historical data and forecast (2013-2028) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Cost structures vary because of the breadth of services offered in the industry. For example, the cost structure for a single-location florist will be significantly different...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2016-2021)
  • Industry Tax Structure (2016-2021)
  • Income Statement (2016-2021)
  • Balance Sheet (2016-2021)
  • Liquidity Ratios (2016-2021)
  • Coverage Ratios (2016-2021)
  • Leverage Ratios  (2016-2021)
  • Operating Ratios (2016-2021)
  • Cash Flow & Debt Service Ratios (2013-2028)
  • Revenue per Employee (2013-2028)
  • Revenue per Enterprise (2013-2028)
  • Employees per Establishment (2013-2028)
  • Employees per Enterprise (2013-2028)
  • Average Wage (2013-2028)
  • Wages/Revenue (2013-2028)
  • Establishments per Enterprise (2013-2028)
  • IVA/Revenue (2013-2028)
  • Imports/Demand (2013-2028)
  • Exports/Revenue (2013-2028)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2013-2028)
  • IVA (2013-2028)
  • Establishments (2013-2028)
  • Enterprises (2013-2028)
  • Employment (2013-2028)
  • Exports (2013-2028)
  • Imports (2013-2028)
  • Wages (2013-2028)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Wedding Services in the US industry in United States in 2025?

The market size of the Wedding Services in the US industry in United States is $70.3bn in 2025.

How many businesses are there in the Wedding Services in the US industry in 2023?

There are 404k businesses in the Wedding Services in the US industry in United States, which has grown at a CAGR of 0.9 % between 2018 and 2023.

Has the Wedding Services in the US industry in United States grown or declined over the past 5 years?

The market size of the Wedding Services in the US industry in United States has been declining at a CAGR of 4.1 % between 2018 and 2023.

What is the forecast growth of the Wedding Services in the US industry in United States over the next 5 years?

Over the next five years, the Wedding Services in the US industry in United States is expected to grow.

What are the biggest companies in the Wedding Services in the US market in United States?

The biggest company operating in the Wedding Services market in United States is David's Bridal, Llc

What does the Wedding Services in the US in United States include?

Attire and accessories and Food & drink are part of the Wedding Services in the US industry.

Which companies have the highest market share in the Wedding Services in the US in United States?

The company holding the most market share in United States is David's Bridal, Llc.

How competitive is the Wedding Services in the US industry in United States?

The level of competition is high and increasing in the Wedding Services in the US industry in United States.

Related Industries

Widen your competitive advantage with related industries

Competitors

  • There are no industries to display.

View all industries in United States

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.