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Holiday Accommodation in the UK - Market Research Report (2014-2029)

Krasimir Dinev Krasimir Dinev London, United Kingdom Last Updated: October 2024 SIC I55.200

Revenue

£3.4bn

2024-25

£3.4bn

Past 5-Year Growth

Profit

£XXX.Xm

Employees

52,979

Businesses

7,215

Wages

£XXX.Xm

Holiday Accommodation in the UK industry analysis

The staycation trend after the Brexit vote and COVID-19 has spurred demand for UK holiday accommodation. The weak pound has made the UK a more affordable holiday destination for international tourists, driving up demand, while also keeping some Brits from going abroad – that’s become more expensive. Revenue is expected to inch upwards at a compound annual rate of 2.5% over the five years through 2024-25 to £3.4 billion, including a forecast hike of 1.5% in 2024-25.

Trends and Insights

  • The strong staycation trend fuels revenue growth. Many consumers have warmed up to the range of holiday destinations that the UK offers, including national parks, lakes and beaches. However, this trend is waning amid poor weather and consumers’ financial challenges.
  • Accommodation providers go the extra mile to draw in guests. Some are introducing smart home technology, while others are becoming more pet-friendly and introducing sustainable practices. These features enhance the customer experience and allow providers to charge more, boosting revenue.
  • Popular holiday destinations in the south of England draw companies in. Holidaymakers enjoy the south coast's warmer weather, beaches and outdoor activities. Park Holidays, a leading holiday accommodation provider, primarily operates in the South East.
  • Online travel agencies intensify competition. The expansion of OTAs like Expedia and Booking.com means people can easily compare prices and reviews, making it necessary to set prices competitively and provide a top-rate service.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 2.5 % over the past five years, to reach an estimated £3.4bn in 2024.

Trends and Insights

More Britons choose to holiday closer to home

  • Staycations are driving up demand for holiday accommodation providers. The economic uncertainty created by Brexit discouraged domestic consumers from travelling abroad and choose UK destinations instead – and COVID-19 and the cost-of-living crisis have only furthered this trend.
  • Additional trends and insights available with purchase
Holiday Accommodation in the UK
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Many Brits will continue to flock to local destinations, pushing up revenue

  • Despite a recent slowdown in domestic bookings, demand for staycations will likely remain strong, providing significant support to holiday cottages, hostels and holiday villages.

Biggest companies in the Holiday Accommodation in the UK

Company
Market Share (%)
2025
Revenue (£m)
2025

There are no companies that hold a large enough market share in the Holiday Accommodation in the UK industry for IBISWorld to include in this product.

Products & Services Segmentation

Holiday Accommodation in the UK
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Self-catered cottages and chalets , Hostels and guesthouses and Holiday villages. Self-catered cottages and chalets is the largest segment of the Holiday Accommodation in the UK.

Trends and Insights

The staycation trend lifts demand for self-catered cottages and chalets

  • This segment includes cottages, chalets and flats not encompassed within a holiday resort. A self-catered cottage has a suite with a bathroom and a kitchen and doesn't include complementary services.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Businesses in this industry provide accommodation for short-stay visitors in lodging houses, hostels, rental cottages and holiday centres or villages. Very minimal complementary services are provided. The industry doesn't include serviced apartments or the provision of accommodation for more permanent use. It also excludes campgrounds and caravan parks.

What's included in this industry?

Self-catered cottages and chaletsHoliday villagesHostels and guesthouses

Companies

Purchase this report to view all major companies in this industry.

Related Terms

HOLIDAY VILLAGESTAYCATIONONLINE TRAVEL AGENT

Industry Code

SIC 2007

SIC 55.20 - Holiday Accommodation in the UK

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

The strong staycation trend fuels revenue growth. Many consumers have warmed up to the range of holiday destinations that the UK offers, including national parks, lakes and b...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Accommodation providers go the extra mile to draw in guests. Some are introducing smart home technology, while others are becoming more pet-friendly and introducing sustainab...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Popular holiday destinations in the south of England draw companies in. Holidaymakers enjoy the south coast's warmer weather, beaches and outdoor activities. Park Holidays, a...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Online travel agencies intensify competition. The expansion of OTAs like Expedia and Booking.com means people can easily compare prices and reviews, making it necessary to se...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Center Parcs establishes a stronghold in the family break market. It targets the premium end of the UK family short-break market, operating holiday villages that provide gues...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024

Detailed analysis

    External Environment

    Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

    Analyst insights

    UK's robust domestic tourism boosts holiday accommodation industry. As more locals explore their homeland, demand for short-term lodgings like holiday centres, hostels and co...

    In this chapter

    • External Drivers
    • Regulation & Policy
    • Assistance

    Key metrics

    • Regulation & policy level and trend
    • Assistance level and trend

    Charts

    • Regulation & Policy historical data and forecast (2014-2029) 
    • Assistance historical data and forecast (2014-2029) 

    Detailed analysis

    • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
    • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
    • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

    Financial Benchmarks

    View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

    Analyst insights

    Holiday villages and centres tend to be highly labour-intensive. That being said, family-operated cottages and hostels have low wage expenses, employing only part-time staff ...

    In this chapter

    • Cost Structure
    • Financial Ratios
    • Key Ratios

    Key metrics

    • Profit margin, and how it compares to the sector-wide margin
    • Average wages, and how it compares to the sector-wide average wage
    • Largest cost component as a percentage of revenue
    • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

    Charts

    • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
    • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
    • Investment vs. share of economy

    Data tables

    • Liquidity Ratios (2018-2022)
    • Coverage Ratios (2018-2022)
    • Leverage Ratios  (2018-2022)
    • Operating Ratios (2018-2022)
    • Assets (2018-2022)
    • Liabilities (2018-2022)
    • Cash Flow & Debt Service Ratios (2014-2029)
    • Revenue per Employee (2014-2029)
    • Revenue per Enterprise (2014-2029)
    • Employees per Establishment (2014-2029)
    • Employees per Enterprise (2014-2029)
    • Average Wage (2014-2029)
    • Wages/Revenue (2014-2029)
    • Establishments per Enterprise (2014-2029)
    • IVA/Revenue (2014-2029)
    • Imports/Demand (2014-2029)
    • Exports/Revenue (2014-2029)

    Detailed analysis

    • Trends in the cost component for industry operators and their impact on industry costs and profitability 

    Key Statistics

    Industry Data

    Data Tables

    Including values and annual change:

    • Revenue (2014-2029)
    • IVA (2014-2029)
    • Establishments (2014-2029)
    • Enterprises (2014-2029)
    • Employment (2014-2029)
    • Exports (2014-2029)
    • Imports (2014-2029)
    • Wages (2014-2029)

    Top Questions Answered

    Unlock comprehensive answers and precise data upon purchase. View purchase options.

    What is the market size of the Holiday Accommodation in the UK industry in United Kingdom in 2024?

    The market size of the Holiday Accommodation in the UK industry in United Kingdom is £3.4bn in 2024.

    How many businesses are there in the Holiday Accommodation in the UK industry in 2024?

    There are 7,215 businesses in the Holiday Accommodation in the UK industry in United Kingdom, which has grown at a CAGR of 7.7 % between 2019 and 2024.

    Has the Holiday Accommodation in the UK industry in United Kingdom grown or declined over the past 5 years?

    The market size of the Holiday Accommodation in the UK industry in United Kingdom has been growing at a CAGR of 2.5 % between 2019 and 2024.

    What is the forecast growth of the Holiday Accommodation in the UK industry in United Kingdom over the next 5 years?

    Over the next five years, the Holiday Accommodation in the UK industry in United Kingdom is expected to grow.

    What does the Holiday Accommodation in the UK in United Kingdom include?

    Self-catered cottages and chalets and Holiday villages are part of the Holiday Accommodation in the UK industry.

    How competitive is the Holiday Accommodation in the UK industry in United Kingdom?

    The level of competition is high and increasing in the Holiday Accommodation in the UK industry in United Kingdom.

    Related Industries

    Widen your competitive advantage with related industries

    Competitors

    • Hotels in the UK
    • Caravan & Camping Sites in the UK
    • Full-Service Restaurants in the UK
    • Budget Hotels in the UK

    Complementors

    • Airports in the UK

    International industries

    • Hotels & Motels in the US
    • Bed & Breakfast & Hostel Accommodations in the US
    • Hotels & Motels in Canada
    • Serviced Apartments in Australia
    • Motels, Hostels and Holiday Parks in New Zealand

    View all industries in United Kingdom

    Methodology

    How are IBISWorld reports created?

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    Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

    IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

    What data sources do IBISWorld analysts use?

    Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

    Key data sources in the UK include:

    • Office for National Statistics
    • Office for Budget Responsibility
    • Bank of England

    Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

    These sources include:

    • Industry and trade associations
    • Industry federations or regulators
    • Major industry players annual or quarterly filings

    Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

    How does IBISWorld forecast its data?

    IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

    IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

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