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Bridal Stores in the UK - Market Research Report (2014-2029)

Gaetana Mak Gaetana Mak London, United Kingdom Last Updated: August 2024 SIC SP0.163

Revenue

£395.5m

2024-25

£395.5m

Past 5-Year Growth

Profit

£XX.Xm

Employees

6,201

Businesses

3,127

Wages

£XX.Xm

Bridal Stores in the UK industry analysis

Bridal boutique revenue is expected to creep downwards at a compound annual rate of 3.2%. Unsurprisingly, bridal store revenue is heavily influenced by the marriage rate. Unfortunately, changing social structures make marriage less of a priority – with Britons prioritising expenditure on education, travel and other experiences over-elaborate weddings. Historically marriage has also been viewed as an economic contract, a way for men to support women financially. Still, times have changed, and it's becoming easier for women not to marry if they don't want to. Regulatory changes like the Marriage (Same Sex Couples) Act have boosted legal partnerships and ceremonies, but changes in legislation haven't offset the overall downward trend in opposite-sex marriages.

Trends and Insights

  • Changing social norms pick away at sales. As societal expectations shift, fewer couples are prioritising marriage, preferring to spend on things like education and experiences instead.
  • Dress sales struggle against high-street competition. Brides are increasingly finding cheaper and more varied dress options on the high street or online, with bridal boutiques’ consultations and customisation losing their appeal.
  • London's affluence and diversity creates a thriving market. With the highest average income of any UK region, along with a diverse customer base and youthful demographic, London residents are more inclined to splurge on wedding attire.
  • Quality products reign supreme. By securing exclusive deals with high-end designers, stores can stand out in a highly fragmented market, attracting customers who prioritise quality and uniqueness over price.
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Everything you need in one report

  • Reliable market estimates from 2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
  • Online membership platform with PDF, Word, Excel and PPT exports

Industry Overview

Market size and recent performance (2014-2029)

Industry revenue has declined at a CAGR of 3.2 % over the past five years, to reach an estimated £395.5m in 2024.

Trends and Insights

Changing social structures make marriage less of a priority

  • Weddings are expensive, and costs have only climbed with inflation – rising by an average 12.5% to £20,700 in 2023 on 2022 according to hitched.co.uk - and people are increasingly prioritising expenditure on education, experiences and travelling overelaborate weddings.
  • Additional trends and insights available with purchase

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Uncertainty, fear of commitment and women in workforces marriage rates on a downward trajectory

  • Gen Z-ers are being thrust into an uncertain world. There's something to be said about the piles of debt, the rising cost of housing and job instability tanking expectations to get a pet, let alone get married.

Biggest companies in the Bridal Stores in the UK

Company
Market Share (%)
2025
Revenue (£m)
2025
David's Bridal UK Ltd
18.0
Pronovias UK Ltd
12.9
Halfpenny London Ltd
1.9

To view the market share and analysis for all 5 top companies in this industry, view purchase options.

Products & Services Segmentation

Bridal Stores in the UK

Products & Services

Industry revenue is measured across several distinct product and services lines, including Wedding dresses, Accessories and Bridesmaid dresses. Wedding dresses is the largest segment of the Bridal Stores in the UK.

Trends and Insights

Brides turn to the high street in hopes of finding the perfect dress dresses

  • This segment includes wedding gowns, jumpsuits and variations of wedding attire, off-the-rack outfits and more bespoke designs.
  • More insights available in the full report

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Competitors

  • Department Stores in the UK
  • Jewellery & Watch Stores in the UK

Complementors

  • Clothing & Footwear Wholesaling in the UK
  • Clothing Retailing in the UK

International industries

  • Lingerie, Swimwear & Bridal Stores in the US
  • Bridal Stores in the US
  • Lingerie, Swimwear & Bridal Stores in Canada
  • Clothing Retailing in Australia
  • Clothing Retailing in New Zealand

View all industries in United Kingdom

Table of Contents

About this industry

Industry definition

Stores in this industry specialise in selling wedding dresses and clothes for members of the bridal party. They also sell jewellery and accessories and some stores provide fitting and alteration services. The industry excludes the bridal sections of department stores and online retailers that sell similar items.

What's included in this industry?

Wedding dressesBridesmaid dressesBridal jewellery and accessoriesOther wedding attireConsultation and alterations

Companies

David's Bridal UK LtdPronovias UK LtdHalfpenny London Ltd

Purchase this report to view all 5 major companies in this industry.

Related Terms

TRUNK SHOWSHEATH DRESSMERMAID DRESSCOUTUREATELIER

Industry Code

SIC 2007

SIC 47.71 - Bridal Stores in the UK

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Changing social norms pick away at sales. As societal expectations shift, fewer couples are prioritising marriage, preferring to spend on things like education and experience...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Dress sales struggle against high-street competition. Brides are increasingly finding cheaper and more varied dress options on the high street or online, with bridal boutique...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

London's affluence and diversity creates a thriving market. With the highest average income of any UK region, along with a diverse customer base and youthful demographic, Lon...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Quality products reign supreme. By securing exclusive deals with high-end designers, stores can stand out in a highly fragmented market, attracting customers who prioritise q...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

There aren't any major companies in the industry. Bridal stores' local focus and emphasis on customisation keep the market fragmented.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of David's Bridal UK Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Pronovias UK Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Halfpenny London Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of revenue, market share and profit margin trend for 2 additional companies

Detailed analysis

  • Description and key data for David's Bridal UK Ltd, and factors influencing its performance in the industry
  • Description and key data for Pronovias UK Ltd, and factors influencing its performance in the industry
  • Description and key data for Halfpenny London Ltd, and factors influencing its performance in the industry
  • Description, key data and performance trends for 2 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

New legislation reshapes bridal store demand. Changes to marriage regulations, such as the Marriage (Same-Sex Couples) Act 2013 and the potential reform of wedding laws propo...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Profit pressures loom over bridal boutiques. High-street retailers’ expanding own-label ranges and a growing consumer preference for rental dresses exert immense pricing pres...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Liquidity Ratios (2018-2022)
  • Coverage Ratios (2018-2022)
  • Leverage Ratios  (2018-2022)
  • Operating Ratios (2018-2022)
  • Assets (2018-2022)
  • Liabilities (2018-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the UK include:

  • Office for National Statistics
  • Office for Budget Responsibility
  • Bank of England

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

Frequently Asked Questions

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Bridal Stores in the UK industry in United Kingdom in 2024?

The market size of the Bridal Stores in the UK industry in United Kingdom is £395.5m in 2024.

How many businesses are there in the Bridal Stores in the UK industry in 2024?

There are 3,127 businesses in the Bridal Stores in the UK industry in United Kingdom, which has declined at a CAGR of 5.0 % between 2019 and 2024.

Has the Bridal Stores in the UK industry in United Kingdom grown or declined over the past 5 years?

The market size of the Bridal Stores in the UK industry in United Kingdom has been declining at a CAGR of 3.2 % between 2019 and 2024.

What is the forecast growth of the Bridal Stores in the UK industry in United Kingdom over the next 5 years?

Over the next five years, the Bridal Stores in the UK industry in United Kingdom is expected to grow.

What are the biggest companies in the Bridal Stores in the UK market in United Kingdom?

The biggest companies operating in the Bridal Stores market in United Kingdom are David's Bridal UK Ltd, Pronovias UK Ltd and Halfpenny London Ltd

What does the Bridal Stores in the UK in United Kingdom include?

Wedding dresses and Bridesmaid dresses are part of the Bridal Stores in the UK industry.

Which companies have the highest market share in the Bridal Stores in the UK in United Kingdom?

The company holding the most market share in United Kingdom is David's Bridal UK Ltd.

How competitive is the Bridal Stores in the UK industry in United Kingdom?

The level of competition is high and increasing in the Bridal Stores in the UK industry in United Kingdom.