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Geothermal, Wind and Other Electricity Generation in New Zealand - Market Research Report (2013-2028)

Jack Fahey Jack Fahey Melbourne, Australia Last Updated: September 2023 ANZSIC D2619NZ

Revenue

$1.9bn

2023-24

$1.9bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

1,465

Businesses

46

Wages

$XXX.Xm

Geothermal, Wind and Other Electricity Generation in New Zealand industry analysis

Operators in the Geothermal, Wind and Other Electricity Generation industry have faced volatile trading conditions, but very beneficial pricing conditions over the past few years. Disruptions to hydro-electricity and natural gas power stations have caused supply issues, which has led to a sustained period of elevated prices on the wholesale market. Prices have not fallen below $100 per megawatt hour since 2018-19, peaking at an estimated $171 per megawatt hour in 2021-22. In the decade prior to 2018-19, the average annual price on the wholesale market was approximately $67 per megawatt hour. This significant price growth has underpinned a surge in profitability across the industry. High prices also allowed the industry to offset higher costs, as revenue growth outstripped cost increases, while profit margins were also rising. Despite healthy prices overall, disruptions to demand in 2019-20 and a sharp drop in wholesale prices in 2022-23 weighed on industry-wide performances. Overall, industry revenue is expected to increase at an annualised 2.2% over the five years through 2023-24, to $1.9 billion. This trend includes an anticipated surge of 32.2% in 2023-24, driven by a rebound in wholesale electricity prices after a decline in the previous year combined with increasing net energy consumption.

Trends and Insights

  • High prices on the electricity wholesale market in New Zealand have driven a healthy growth in revenue. Firms in this industry have weathered the storm of the pandemic and registered strong growth in profit margins on the back of these high prices.
  • Wind power is the fastest source of electricity generation in New Zealand. Surging public and private investment has fuelled steady growth in wind power capacity, entrenching its importance in New Zealand’s electricity mix.
  • Geothermal energy can only operate in areas that have the requisite environmental resources. That’s why the Bay of Plenty and Waikato regions are the largest source of geothermal energy providers, especially in Taupo, which is located near a volcanic field.
  • Operating in this industry requires access to capital, significant levels of expertise and ownership of scarce natural resources like geothermal fields. This dynamic precludes competition from smaller entrants and concentrates market share among major players.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
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Industry Statistics and Trends

Market size and recent performance (2013-2028)

Industry revenue has grown at a CAGR of 2.6 % over the past five years, to reach an estimated $1.9bn in 2023.

Trends and Insights

Elevated wholesale electricity prices boosted industry revenue, despite subdued demand

  • The main reason behind strong recent growth rates was a sustained period of high prices on the wholesale market for electricity. Since 2018-19, the wholesale electricity price has stayed above $100 per megawatt hour. In the preceding decade, the average price was approximately $67 per megawatt hour.
  • Additional trends and insights available with purchase
Geothermal, Wind and Other Electricity Generation in New Zealand
Revenue (2013-2028)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Profit margins will remain healthy, bolstered by high prices

  • Industry profit margins are forecast to remain healthy over the coming years, as wholesale electricity prices are forecast to remain elevated. As more fossil fuel electricity generators exit the market, supply will struggle to keep pace with demand which is set to continue rising.

Biggest companies in the Geothermal, Wind and Other Electricity Generation in New Zealand

Company
Market Share (%)
2024
Revenue ($m)
2024
Mercury NZ
566.8
Contact Energy
446.1
Meridian Energy
195.4

To view the market share and analysis for all 3 top companies in this industry, view purchase options.

Products & Services Segmentation

Geothermal, Wind and Other Electricity Generation in New Zealand
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Geothermal electricity generation, Wind electricity generation and Bioenergy electricity generation. Geothermal electricity generation is the largest segment of the Geothermal, Wind and Other Electricity Generation in New Zealand.

Trends and Insights

Geothermal electricity generation is a large and stable form of electricity generation in New Zealand

  • Geothermal electricity generation represents the industry's largest source of revenue. Geothermal electricity generation involves using heat that is sourced from below the earth's surface to power turbines. New Zealand's location between two tectonic plates offers an abundance of this power source.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Industry operators generate electricity using geothermal power plants, solar farms, biomass plants and wind farms. This electricity is sold on the wholesale spot market and transported through transmission lines to network substations.

What's included in this industry?

Geothermal electricity generationWind electricity generationSolar electricity generationBiomass electricity generation

Companies

Mercury NZContact EnergyMeridian Energy

Purchase this report to view all 3 major companies in this industry.

Related Terms

CENTRALLY GENERATED ELECTRICITYBASELOAD POWERPEAKING POWER

Industry Code

ANZSIC 2006

ANZSIC 2619 - Geothermal, Wind and Other Electricity Generation in New Zealand

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

High prices on the electricity wholesale market in New Zealand have driven a healthy growth in revenue. Firms in this industry have weathered the storm of the pandemic and re...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2013-2022) and forecast (2023-2028)
  • Employees, including historical (2013-2022) and forecast (2023-2028)
  • Businesses, including historical (2013-2022) and forecast (2023-2028)
  • Profit, including historical (2013-2023)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Wind power is the fastest source of electricity generation in New Zealand. Surging public and private investment has fuelled steady growth in wind power capacity, entrenching...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2023
  • Product innovation level

Charts

  • Products & services segmentation in 2023
  • Major market segmentation in 2023

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Geothermal energy can only operate in areas that have the requisite environmental resources. That’s why the Bay of Plenty and Waikato regions are the largest source of geothe...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2023

Tables

  • Number and share of establishments in each region in 2023
  • Number and share of revenue each region accounts for in 2023
  • Number and share of wages each region accounts for in 2023
  • Number and share of employees in each region in 2023

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Operating in this industry requires access to capital, significant levels of expertise and ownership of scarce natural resources like geothermal fields. This dynamic preclude...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2018-2023
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

The two largest players in the industry, Mercury and Contact, have deep and entrenched advantages in geothermal electricity generation. Control of these vital resources preve...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2019 through 2023
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2023
  • Overview of Mercury NZ's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of Contact Energy's performance by revenue, market share and profit margin from 2017 through 2023
  • Overview of Meridian Energy's performance by revenue, market share and profit margin from 2017 through 2023

Detailed analysis

  • Description and key data for Mercury NZ, and factors influencing its performance in the industry
  • Description and key data for Contact Energy, and factors influencing its performance in the industry
  • Description and key data for Meridian Energy, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Prices on the wholesale market are highly consequential for the performance of electricity generators. In 2023-24, the wholesale electricity price is set to surge, opening up...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2013-2028) 
  • Assistance historical data and forecast (2013-2028) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Revenue growth has outstripped rising costs, allowing an uptick in profit margins. Wages and purchase costs have fallen as a share of revenue because costs have failed to ris...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2013-2028)
  • Revenue per Employee (2013-2028)
  • Revenue per Enterprise (2013-2028)
  • Employees per Establishment (2013-2028)
  • Employees per Enterprise (2013-2028)
  • Average Wage (2013-2028)
  • Wages/Revenue (2013-2028)
  • Establishments per Enterprise (2013-2028)
  • IVA/Revenue (2013-2028)
  • Imports/Demand (2013-2028)
  • Exports/Revenue (2013-2028)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2013-2028)
  • IVA (2013-2028)
  • Establishments (2013-2028)
  • Enterprises (2013-2028)
  • Employment (2013-2028)
  • Exports (2013-2028)
  • Imports (2013-2028)
  • Wages (2013-2028)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Geothermal, Wind and Other Electricity Generation industry in New Zealand in 2024?

The market size of the Geothermal, Wind and Other Electricity Generation industry in New Zealand is $1.9bn in 2024.

How many businesses are there in the Geothermal, Wind and Other Electricity Generation in New Zealand industry in 2023?

There are 46 businesses in the Geothermal, Wind and Other Electricity Generation industry in New Zealand, which has grown at a CAGR of 8.9 % between 2018 and 2023.

Has the Geothermal, Wind and Other Electricity Generation industry in New Zealand grown or declined over the past 5 years?

The market size of the Geothermal, Wind and Other Electricity Generation industry in New Zealand has been growing at a CAGR of 2.6 % between 2018 and 2023.

What is the forecast growth of the Geothermal, Wind and Other Electricity Generation industry in New Zealand over the next 5 years?

Over the next five years, the Geothermal, Wind and Other Electricity Generation industry in New Zealand is expected to grow.

What are the biggest companies in the Geothermal, Wind and Other Electricity Generation market in New Zealand?

The biggest companies operating in the Geothermal, Wind and Other Electricity Generation market in New Zealand are Mercury NZ, Contact Energy and Meridian Energy

What does the Geothermal, Wind and Other Electricity Generation in New Zealand include?

Geothermal electricity generation and Wind electricity generation are part of the Geothermal, Wind and Other Electricity Generation industry.

Which companies have the highest market share in the Geothermal, Wind and Other Electricity Generation in New Zealand?

The company holding the most market share in New Zealand is Mercury NZ.

How competitive is the Geothermal, Wind and Other Electricity Generation industry in New Zealand?

The level of competition is moderate and increasing in the Geothermal, Wind and Other Electricity Generation industry in New Zealand.

Related Industries

Widen your competitive advantage with related industries

Competitors

  • Hydro-Electricity Generation in New Zealand
  • Fossil Fuel Electricity Generation in New Zealand

Complementors

  • Electricity Retailing in New Zealand

International industries

  • Wind Power in the US
  • Solar Power in the US
  • Solar Farm Developers in the US
  • Geothermal Electricity Plant Operation in the US
  • Renewable Power in Canada

View all industries in New Zealand

Methodology

How are IBISWorld reports created?

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Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in New Zealand include:

  • Statistics New Zealand
  • New Zealand Company Register
  • Ministry of Business, Innovation & Employment

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

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