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Pubs and Nightclubs in Ireland - Market Research Report (2014-2029)

Gaetana Mak Gaetana Mak London, United Kingdom Last Updated: July 2024 SIC I56.300IE

Revenue

€2.1bn

2024

€2.1bn

Past 5-Year Growth

Profit

€XX.Xm

Employees

35,985

Businesses

6,599

Wages

€XXX.Xm

Pubs and Nightclubs in Ireland industry analysis

Over the five years through 2024, Pubs & Nightclubs revenue is expected to edge downwards at compound annual rate of 6%. Unsurprisingly, falling alcohol consumption isn’t good news for Ireland’s nighttime economy. Punters’, particularly younger customers’, sharp focus on health and well-being means the number of individuals going teetotal or cutting down on alcohol is rising rapidly, forcing establishments to close or to adapt. Not all hope is lost. Pubs fight back by introducing a more extensive low and no-alcohol-free menu while focusing on the gastronomic side to draw in patrons, while bars and nightclubs introduce themed nights and events like live music.

Trends and Insights

  • Health-conscious limits alcohol consumption. A growing trend towards healthier lifestyles, particularly among the younger generation has seen a drop in alcohol consumption, with initiatives like Sober October and Dry January encouraging more people to abstain from drinking.
  • Demand for alcoholic beverages is constrained by rising health consciousness. Alcohol consumption is trending downwards in line with growing health consciousness among Irish drinkers, weighing on beverage revenue.
  • The South-West has a large share of the Irish population. This presents a significant market for drinking establishments to locate their pubs and clubs in the region. It also contains some of Ireland's most popular counties, like Cork and Kerry.
  • The industry is characterised by a moderate level of competition. Pubs, bars and nightclubs mainly compete on price. Drinks prices and entrance fees can significantly affect an establishment's target market, particularly for the younger demographics with lower incomes that favour cheaper venues.
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Everything you need in one report

  • Reliable market estimates from 2014-2029
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
  • Online membership platform with PDF, Word, Excel and PPT exports

Industry Overview

Market size and recent performance (2014-2029)

Industry revenue has declined at a CAGR of 6.0 % over the past five years, to reach an estimated €2.1bn in 2024.

Trends and Insights

Falling alcohol consumption limits growth opportunities

  • A rising number of Irish people, particularly young people, are limiting their alcohol intake in line with rising health consciousness. Data from Public Health Ireland (HIPE) found a delay in the initiation of alcohol use among children, from 15.6 years of age to 16.6 years, between 2002 and 2019.
  • Additional trends and insights available with purchase

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Competition from the off-trade will intensify

  • Off-trade alcohol prices will continue downwards as supermarkets launch price matching campaigns, loyalty membership prices, and engage in price wars.

Biggest companies in the Pubs and Nightclubs in Ireland

Company
Market Share (%)
2024
Revenue (€m)
2024
District 8
24.6
The Brazen Head
24.6
The Porterhouse Group
12.3

To view the market share and analysis for all 3 top companies in this industry, view purchase options.

Products & Services Segmentation

Pubs and Nightclubs in Ireland

Products & Services

Industry revenue is measured across several distinct product and services lines, including Beverages - alcoholic , Beverages - non-alcoholic and Food. Beverages - alcoholic is the largest segment of the Pubs and Nightclubs in Ireland.

Trends and Insights

Rising health consciousness is weighing on demand for beverages

  • Alcoholic beverages include lager, ale, stout and porter, spirits and spirit-based drinks, wine and cider with industry players also offering non-alcoholic beverages like soft drinks and coffee.
  • More insights available in the full report

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Competitors

  • Restaurants and Takeaways in Ireland

Complementors

  • Hotels in Ireland

International industries

  • Bars & Nightclubs in the US
  • Pubs & Bars in the UK
  • Ausschank von Getränken

View all industries in Ireland

Table of Contents

About this industry

Industry definition

This industry covers licensed pubs and nightclubs that sell beverages for on-site consumption. Operators may or may not charge an entrance or membership fee. Some operators may also offer food, music and other forms of entertainment. The industry does not include hotels or restaurants.

What's included in this industry?

Serving alcoholic and non-alcoholic beveragesPreparing and serving foodProviding musical entertainment and access to a dance floor

Companies

District 8The Brazen HeadThe Porterhouse Group

Purchase this report to view all 3 major companies in this industry.

Related Terms

ON-TRADEOFF-TRADEACCESS FEES

Industry Code

SIC 2007

SIC 56.30 - Pubs and Nightclubs in Ireland

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Health-conscious limits alcohol consumption. A growing trend towards healthier lifestyles, particularly among the younger generation has seen a drop in alcohol consumption, w...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Demand for alcoholic beverages is constrained by rising health consciousness. Alcohol consumption is trending downwards in line with growing health consciousness among Irish ...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

The South-West has a large share of the Irish population. This presents a significant market for drinking establishments to locate their pubs and clubs in the region. It also...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

The industry is characterised by a moderate level of competition. Pubs, bars and nightclubs mainly compete on price. Drinks prices and entrance fees can significantly affect ...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

There are no major players in the industry. Most pubs in Ireland are independent and tend to be family-owned, with most drinkers supporting their local pub, preventing large ...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of District 8's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of The Brazen Head's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of The Porterhouse Group's performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for District 8, and factors influencing its performance in the industry
  • Description and key data for The Brazen Head, and factors influencing its performance in the industry
  • Description and key data for The Porterhouse Group, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Household disposable income remains under pressure. Household disposable income drives sales by determining how much money consumers have to spend on leisure activities, incl...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Profitability faces a rocky road to recovery. Dropping alcohol consumption and skyrocketing operating expenses doesn't bode well for Ireland’s Nightime economy.

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Ireland include:

  • Central Statistics Office
  • Department of Enterprise, Trade and Employment
  • Irish Tax & Customs

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

Frequently Asked Questions

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Pubs and Nightclubs industry in Ireland in 2024?

The market size of the Pubs and Nightclubs industry in Ireland is €2.1bn in 2024.

How many businesses are there in the Pubs and Nightclubs in Ireland industry in 2024?

There are 6,599 businesses in the Pubs and Nightclubs industry in Ireland, which has grown at a CAGR of 1.2 % between 2019 and 2024.

Has the Pubs and Nightclubs industry in Ireland grown or declined over the past 5 years?

The market size of the Pubs and Nightclubs industry in Ireland has been declining at a CAGR of 6.0 % between 2019 and 2024.

What is the forecast growth of the Pubs and Nightclubs industry in Ireland over the next 5 years?

Over the next five years, the Pubs and Nightclubs industry in Ireland is expected to grow.

What are the biggest companies in the Pubs and Nightclubs market in Ireland?

The biggest companies operating in the Pubs and Nightclubs market in Ireland are District 8, The Brazen Head and The Porterhouse Group

What does the Pubs and Nightclubs in Ireland include?

Serving alcoholic and non-alcoholic beverages and Preparing and serving food are part of the Pubs and Nightclubs industry.

Which companies have the highest market share in the Pubs and Nightclubs in Ireland?

The company holding the most market share in Ireland is District 8.

How competitive is the Pubs and Nightclubs industry in Ireland?

The level of competition is moderate and increasing in the Pubs and Nightclubs industry in Ireland.