Tanning Salons in the US - Market Research Report (2014-2029)
New York, United States
Last Updated: June 2024
NAICS 81219cRevenue
$1.2bn
Past 5-Year Growth
Profit
$XXX.Xm
Employees
43,178
Businesses
19,971
Wages
$XXX.Xm
Tanning Salons in the US industry analysis
The tanning services have declined for the past five years, primarily driven by health concerns and advancements in self-tanning products. Traditionally dominated by UV tanning services, the market now has a growing preference for self-tanning products, such as lotions, sprays and wipes. These alternatives are more convenient and cost-effective, catering to a broader range of skin types and preferences. As consumers become more health-conscious, this shift is causing traditional tanning salons to adapt their offerings to stay competitive. As a result, industry-wide revenue has been contracting at a CAGR of 5.4% over the past five years. It is expected to total $1.2 billion and jump by an estimated 1.4% in 2024.
Trends and Insights
- Self-tanning products are taking over traditional tanning services. They're cost-effective, convenient and safer, letting people achieve their desired look right at home.
- Tanning salon customers are adults and are loyal. Media influence and limited education about UV risks have young adults between 18 and 39 spending more on tanning services, and many older adults remain tanning clients.
- Tanning salons thrive even in sunny regions. Despite the abundant natural sunlight in the Southeast, over a quarter of tanning salons are located there, showing that demand follows population trends more than sunshine availability.
- Franchises foster increasing concentration. Franchisees can expand and garner new clients quickly due to established brand familiarity, leading to concentration by franchisees in some geographic markets.
Industry Overview
Market size and recent performance (2014-2029)
Industry revenue has declined at a CAGR of 5.4 % over the past five years, to reach an estimated $1.2bn in 2024.
Trends and Insights
Self-tanning products are replacing tanning services
- Self-tanning products like lotions, sprays and wipes offer a convenient, cost-effective alternative to salon visits. Users can quickly achieve their desired tan at home, saving time and money. These products also cater to various skin types and preferences, enhancing overall consumer satisfaction.
- Additional trends and insights available with purchase
Industry outlook (2024-2029)
Market size is projected to grow over the next five years.
Trends and Insights
Rebounding consumer spending will drive growth in tanning salons
- As consumer spending rises, discretionary spending on products and services will increase. This trend will positively impact tanning salons, which typically cater to discretionary spending habits.
Biggest companies in the Tanning Salons in the US
| Company | Market Share (%)
2024 | Revenue ($m)
2024 | Profit ($m)
2024 | Profit Margin (%)
2024 |
|---|---|---|---|---|
Palm Beach Tan, Inc. | 77.5 | 7.4 | 9.6 |
To view the market share and analysis for all 1 top companies in this industry, view purchase options.
Products & Services Segmentation
Tanning Salons in the US
Products & Services
Industry revenue is measured across several distinct product and services lines, including UV tanning , Sunless tanning and Merchandise sales. UV tanning is the largest segment of the Tanning Salons in the US.
Trends and Insights
UV tanning remains the primary revenue generator in the tanning services
- Most revenue comes from ultraviolet (UV) tanning done in tanning beds or booths. These beds simulate sun exposure, using UV lamps to target the skin and foster melanin production, resulting in a tanned appearance.
- More insights available in the full report
Widen you competitive advantage with related industries
Competitors
- There are no industries to display.
Complementors
- Hotels & Motels in the US
- Hair & Nail Salons in the US
- Weight Loss Services in the US
- Hair Loss Treatment & Removal in the US
International industries
- Hair & Nail Salons in Canada
- Sunscreen and Other Skincare Product Manufacturing in Australia
- Hairdressing and Beauty Services in New Zealand
Table of Contents
About this industry
Industry definition
The Tanning Salons industry includes companies that provide indoor tanning services through UV tanning beds and booths, in addition to spray-on tanning services.
What's included in this industry?
Providing UV tanning servicesProviding spray-on tanning servicesProviding airbrush tanning servicesProviding body contour tanning servicesCompanies
Palm Beach Tan, Inc.Purchase this report to view all 1 major companies in this industry.
Related Terms
SPRAY TANUVAUVBDIHYDROXYACETONE (DHA)ERYTHRULOSEIndustry Code
NAICS 812199 - Tanning Salons in the US
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
Self-tanning products are taking over traditional tanning services. They're cost-effective, convenient and safer, letting people achieve their desired look right at home.
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2014-2023) and forecast (2024-2029)
- Employees, including historical (2014-2023) and forecast (2024-2029)
- Businesses, including historical (2014-2023) and forecast (2024-2029)
- Profit, including historical (2014-2024)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
Tanning salon customers are adults and are loyal. Media influence and limited education about UV risks have young adults between 18 and 39 spending more on tanning services, ...
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2024
- Product innovation level
Charts
- Products & services segmentation in 2024
- Major market segmentation in 2024
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
Tanning salons thrive even in sunny regions. Despite the abundant natural sunlight in the Southeast, over a quarter of tanning salons are located there, showing that demand f...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each state
- Share of population compared to establishments in each region in 2024
Tables
- Number and share of establishments in each state in 2024
- Number and share of revenue each state accounts for in 2024
- Number and share of wages each state accounts for in 2024
- Number and share of employees in each state in 2024
Detailed analysis
- Geographic spread of the industry across North America, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Franchises foster increasing concentration. Franchisees can expand and garner new clients quickly due to established brand familiarity, leading to concentration by franchisee...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2019-2024
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
Tanning salon services remain fragmented, and there are no major players. While franchisees have a competitive edge in entering new markets, multi-unit major players may emer...
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2020 through 2024
- Major companies in the industry, including market share, revenue, profit and profit margin in 2024
- Overview of Palm Beach Tan, Inc.'s performance by revenue, market share and profit margin from 2018 through 2024
Detailed analysis
- Description and key data for Palm Beach Tan, Inc., and factors influencing its performance in the industry
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
Product safety regulations and consumer health trends bring change to tanning salons. Safety restrictions (age limits, product use specifications and device labeling) spur sa...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2014-2029)
- Assistance historical data and forecast (2014-2029)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
Cutting wage expenses is boosting tanning salons' profitability. By using digital tools for scheduling and communication, salons are reducing front-desk duties and focusing o...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Investment vs. share of economy
Data tables
- Industry Multiples (2017-2022)
- Industry Tax Structure (2017-2022)
- Income Statement (2017-2022)
- Balance Sheet (2017-2022)
- Liquidity Ratios (2017-2022)
- Coverage Ratios (2017-2022)
- Leverage Ratios (2017-2022)
- Operating Ratios (2017-2022)
- Cash Flow & Debt Service Ratios (2014-2029)
- Revenue per Employee (2014-2029)
- Revenue per Enterprise (2014-2029)
- Employees per Establishment (2014-2029)
- Employees per Enterprise (2014-2029)
- Average Wage (2014-2029)
- Wages/Revenue (2014-2029)
- Establishments per Enterprise (2014-2029)
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
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Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in the US include:
- US Census Bureau
- US Bureau of Labor Statistics
- US International Trade Commission
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
Frequently Asked Questions
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Tanning Salons in the US industry in United States in 2024?
The market size of the Tanning Salons in the US industry in United States is $1.2bn in 2024.
How many businesses are there in the Tanning Salons in the US industry in 2024?
There are 19,971 businesses in the Tanning Salons in the US industry in United States, which has declined at a CAGR of 11.9 % between 2019 and 2024.
Has the Tanning Salons in the US industry in United States grown or declined over the past 5 years?
The market size of the Tanning Salons in the US industry in United States has been declining at a CAGR of 5.4 % between 2019 and 2024.
What is the forecast growth of the Tanning Salons in the US industry in United States over the next 5 years?
Over the next five years, the Tanning Salons in the US industry in United States is expected to grow.
What are the biggest companies in the Tanning Salons in the US market in United States?
The biggest company operating in the Tanning Salons market in United States is Palm Beach Tan, Inc.
What does the Tanning Salons in the US in United States include?
Providing UV tanning services and Providing spray-on tanning services are part of the Tanning Salons in the US industry.
Which companies have the highest market share in the Tanning Salons in the US in United States?
The company holding the most market share in United States is Palm Beach Tan, Inc..
How competitive is the Tanning Salons in the US industry in United States?
The level of competition is high and increasing in the Tanning Salons in the US industry in United States.
