Bicycle & Mobility Equipment Manufacturing in Germany - Market Research Report (2014-2029)
Frankfurt, Germany
Last Updated: June 2024
WZ C30.92DERevenue
€2.3bn
Past 5-Year Growth
Profit
€XXX.Xm
Employees
7,360
Businesses
49
Wages
€XXX.Xm
Bicycle & Mobility Equipment Manufacturing in Germany industry analysis
The industry of manufacturers of bicycles and vehicles for the disabled has experienced increasingly strong competition in recent years due to the growing popularity of e-bikes and pedelecs, which are not part of the industry, as well as favourable imports from abroad. Sales figures for bicycles have recently stagnated or even declined, but the average price of products sold has risen sharply. However, a very strong increase in demand for bicycles was only recorded at the beginning of the coronavirus crisis, before delivery problems caused sales figures to falter in 2021 despite continued high demand. From 2019 to 2024, the industry recorded average growth of 0.5% per year. Industry turnover is expected to reach €2.3 billion in 2024, which corresponds to a decline of 0.7% compared to the previous year.In the current year, the continued rise in sports awareness and the increase in net monthly household income are likely to have a positive impact on the industry. The expected improvement in the effective exchange rate has the effect of making imports from non-euro countries cheaper, which could reduce the cost of materials for industry players. However, German products will also become more expensive abroad, which will have a negative impact on the industry's export business. The greatest threat to the industry is the continuing rise in popularity of e-bikes. The number of bicycles sold in Germany has recently fallen, meaning that in 2023, for the first time, more e-bikes than bicycles were sold in Germany.For the period from 2024 to 2029, IBISWorld expects an average annual sales increase of 1.1% and an industry turnover of 2.4 billion euros in 2029. It can be assumed that the share of e-bikes in the overall bicycle market will continue to grow and that sales of conventional bicycles will decline or stagnate. The industry will also be affected by the often favourable competition from abroad. Nevertheless, an improving cycling infrastructure and increasing environmental and sports awareness are likely to have a positive impact on the industry and contribute to sales growth. However, the continued high demand for expensive, domestic premium bikes should enable industry players to continue to increase sales.
Trends and Insights
- In the bicycle sector, the industry is experiencing increasing competition from Asia. In Asian countries, manufacturing costs are often significantly lower than in Germany. This means that bicycles manufactured there can be offered at a favourable price.
- The largest product segment in the industry is non-motorised bicycles. E-bikes do not belong to this sector due to their auxiliary motor equipment.
- Wholesalers and specialist retailers are the most important domestic sales markets. The largest share of these are located in the Süd region and in North Rhine-Westphalia, which are also the most important locations for industry players.
- Many companies have sponsorship agreements with professional cyclists and teams to further increase their brand awareness. In addition, the success of the athletes goes hand in hand with a certain prestige for the respective brand.
Industry Overview
Market size and recent performance (2014-2029)
Industry revenue has grown at a CAGR of 0.5 % over the past five years, to reach an estimated €2.3bn in 2024.
Trends and Insights
Competition from e-bikes and imports is increasing
- E-bikes represent the biggest competition for the industry. These are bicycles with an electric auxiliary motor.
- Additional trends and insights available with purchase
Industry outlook (2024-2029)
Market size is projected to grow over the next five years.
Trends and Insights
An expansion of the cycling infrastructure should stimulate demand
- The full potential of the bicycle as a means of transport cannot yet be utilised because the necessary infrastructure is lacking.
Biggest companies in the Bicycle & Mobility Equipment Manufacturing in Germany
| Company | Market Share (%)
2024 | Revenue (€m)
2024 |
|---|---|---|
Canyon Bicycles GmbH | 365.4 | |
Pending System GmbH & Co. KG | 344.5 | |
Accell Germany GmbH | 203.9 |
To view the market share and analysis for all 7 top companies in this industry, view purchase options.
Products & Services Segmentation
Bicycle & Mobility Equipment Manufacturing in Germany
Products & Services
Industry revenue is measured across several distinct product and services lines, including Non-motorised bicycles, Wheelchairs, wheelchair parts and accessories and Bicycle parts and accessories. Non-motorised bicycles is the largest segment of the Bicycle & Mobility Equipment Manufacturing in Germany.
Trends and Insights
The demand for high-quality, expensive bicycles is increasing
- The largest product segment in the industry is non-motorised bicycles. E-bikes do not belong to this sector because they are equipped with an auxiliary motor.
- More insights available in the full report
Widen you competitive advantage with related industries
Competitors
- Motor Vehicle Manufacturing in Germany
Complementors
- There are no industries to display.
International industries
- Bicycle Manufacturing in the US
- Bicycle Manufacturing in the UK
- Bicycle Manufacturing in China
Table of Contents
About this industry
Industry definition
The sector's activities include the manufacture of bicycles and other bicycles without motors, wheelchairs and pushchairs as well as the manufacture of the respective parts and accessories. The manufacture of bicycles is the most important segment of the industry. The manufacture of bicycles with auxiliary motors and toy vehicles is not part of the industry.
What's included in this industry?
Non-motorised bicyclesWheelchairs, wheelchair parts and accessoriesBicycle parts and accessoriesPushchairs and pushchair partsCompanies
Canyon Bicycles GmbHPending System GmbH & Co. KGAccell Germany GmbHPurchase this report to view all 7 major companies in this industry.
Related Terms
ENDUROLOADING WHEELSPEDELECIndustry Code
WZ 30.92 - Bicycle & Mobility Equipment Manufacturing in Germany
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
In the bicycle sector, the industry is experiencing increasing competition from Asia. In Asian countries, manufacturing costs are often significantly lower than in Germany. T...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2014-2023) and forecast (2024-2029)
- Employees, including historical (2014-2023) and forecast (2024-2029)
- Businesses, including historical (2014-2023) and forecast (2024-2029)
- Profit, including historical (2014-2024)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
The largest product segment in the industry is non-motorised bicycles. E-bikes do not belong to this sector due to their auxiliary motor equipment.
In this chapter
- Products & Services
- Major Markets
- International Trade
Key metrics
- Largest market segment and value in 2024
- Product innovation level
- Total imports, level and trend
- Total exports, level and trend
- Trade Balance
Charts
- Products & services segmentation in 2024
- Major market segmentation in 2024
- International trade, including imports by country and exports by country
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
- Recent trends in import and export volumes, country of origin or destination, and expected future trends
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
Wholesalers and specialist retailers are the most important domestic sales markets. The largest share of these are located in the Süd region and in North Rhine-Westphalia, wh...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each region
- Share of population compared to establishments in each region in 2024
Tables
- Number and share of establishments in each region in 2024
- Number and share of revenue each region accounts for in 2024
- Number and share of wages each region accounts for in 2024
- Number and share of employees in each region in 2024
Detailed analysis
- Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Many companies have sponsorship agreements with professional cyclists and teams to further increase their brand awareness. In addition, the success of the athletes goes hand ...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2019-2024
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
Canyon Bicycles GmbH sells the products it manufactures directly to end customers. Canyon operates its own web shop, through which the majority of sales are processed.
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2020 through 2024
- Major companies in the industry, including market share, revenue, profit and profit margin in 2024
- Overview of Canyon Bicycles GmbH's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Pending System GmbH & Co. KG's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Accell Germany GmbH's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of revenue, market share and profit margin trend for 4 additional companies
Detailed analysis
- Description and key data for Canyon Bicycles GmbH, and factors influencing its performance in the industry
- Description and key data for Pending System GmbH & Co. KG, and factors influencing its performance in the industry
- Description and key data for Accell Germany GmbH, and factors influencing its performance in the industry
- Description, key data and performance trends for 4 additional companies
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
The Zweirad-Industrie-Verband, which represents the national interests of the bicycle industry, is available to industry players. The association represents both the German a...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2014-2029)
- Assistance historical data and forecast (2014-2029)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
This industry has very labour-intensive manufacturing processes. In particular, companies that still assemble their products by hand or those that offer customised products a...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Investment vs. share of economy
Data tables
- Cash Flow & Debt Service Ratios (2014-2029)
- Revenue per Employee (2014-2029)
- Revenue per Enterprise (2014-2029)
- Employees per Establishment (2014-2029)
- Employees per Enterprise (2014-2029)
- Average Wage (2014-2029)
- Wages/Revenue (2014-2029)
- Establishments per Enterprise (2014-2029)
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
How are IBISWorld reports created?
IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in Germany include:
- German Federal Statistics Office (Destatis)
- European Statistics Office (Eurostat)
- United Nations Comtrade
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
Frequently Asked Questions
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Bicycle & Mobility Equipment Manufacturing industry in Germany in 2024?
The market size of the Bicycle & Mobility Equipment Manufacturing industry in Germany is €2.3bn in 2024.
How many businesses are there in the Bicycle & Mobility Equipment Manufacturing in Germany industry in 2024?
There are 49 businesses in the Bicycle & Mobility Equipment Manufacturing industry in Germany, which has grown at a CAGR of 0.8 % between 2019 and 2024.
Has the Bicycle & Mobility Equipment Manufacturing industry in Germany grown or declined over the past 5 years?
The market size of the Bicycle & Mobility Equipment Manufacturing industry in Germany has been growing at a CAGR of 0.5 % between 2019 and 2024.
What is the forecast growth of the Bicycle & Mobility Equipment Manufacturing industry in Germany over the next 5 years?
Over the next five years, the Bicycle & Mobility Equipment Manufacturing industry in Germany is expected to grow.
What are the biggest companies in the Bicycle & Mobility Equipment Manufacturing market in Germany?
The biggest companies operating in the Bicycle & Mobility Equipment Manufacturing market in Germany are Canyon Bicycles GmbH, Pending System GmbH & Co. KG and Accell Germany GmbH
What does the Bicycle & Mobility Equipment Manufacturing in Germany include?
Non-motorised bicycles and Wheelchairs, wheelchair parts and accessories are part of the Bicycle & Mobility Equipment Manufacturing industry.
Which companies have the highest market share in the Bicycle & Mobility Equipment Manufacturing in Germany?
The company holding the most market share in Germany is Canyon Bicycles GmbH.
How competitive is the Bicycle & Mobility Equipment Manufacturing industry in Germany?
The level of competition is high and increasing in the Bicycle & Mobility Equipment Manufacturing industry in Germany.
