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Tour Operators in France - Market Size, Industry Analysis, Trends and Forecasts (2024-2029)

FR-N7912 March 2024 Factsheet

Revenue

€5.3bn

2019-2024 10.8 %
2024-2029 X.X %

Employees

21,210

2019-2024 4.1 %
2024-2029 X.X %

Businesses

1,563

2019-2024 1.1 %
2024-2029 X.X %

Wages

€XXX.Xm

2019-2024 X.X %
2024-2029 X.X %

Tour Operators in France market size outlook

Total value and annual change from from 2014-2029. Includes 5-year outlook.

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About Factsheets

Industry Statistics and Rankings

How does this industry perform in France compared to Europe?

Country Benchmarking

Industry Data France

Ranking are out of 37 European countries for which IBISWorld provides country-level factsheets.

Revenue
#3 In Europe
Business
#10 In Europe
Employees
#2 In Europe
Wages
#3 In Europe

View industry report for Europe

Revenue in the Tour Operators industry in Europe is anticipated to contract at a compound annual rate of 6.2% to €78.3 billion over the five years through 2024. The decline in revenue over the period is predominantly due to the damage the COVID-19 outbreak inflicted on the travel sector over the two years through 2022. Customers were unable to travel abroad or domestically. Since restrictions were eased (at different intervals across different countries), holiday numbers have increased both domestically and internationally, which has seen an influx in bookings for European tour operators. Travel in Europe has reached 91% of its pre-pandemic level, as recorded by the European Travel Commission, and many Europeans have sought advice and booked tours to travel to their dream destinations. Revenge travel is a trend tour operators have become accustomed to, with customers hungry for trips after being locked in for so long during the COVID-19 outbreak. High inflation in the two years through 2024 is curbing demand as people’s pockets are squeezed. As a result, tour operator’s revenue is set to contract by 3.1% in 2024. The weather continues to dictate seasonal demand and destinations that tour operators target for trips, whilst geopolitical tensions have customers wanting the protection of booking through a travel operator.

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Enterprises
Number of businesses in 2024

Biggest companies in the Tour Operators in France

Company
Market Share (%)
2024
Revenue (€m)
2024
Profit (€m)
2024
Profit Margin (%)
2024
eDreams ODIGEO SA
623.0
19.0
3.0
Star Tours Europe
14.0
1.0
7.1

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Top Questions Answered in this Report

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What is the market size of the Tour Operators industry in France in 2024?

The market size of the Tour Operators industry in France is €5.3bn in 2024.

How many businesses are there in the Tour Operators in France industry in 2024?

There are 1,563 businesses in the Tour Operators industry in France, which has grown at a CAGR of 1.1 % between 2019 and 2024.

Has the Tour Operators industry in France grown or declined over the past 5 years?

The market size of the Tour Operators industry in France has been declining at a CAGR of 10.8 % between 2019 and 2024.

What is the forecast growth of the Tour Operators industry in France over the next 5 years?

Over the next five years, the Tour Operators industry in France is expected to grow.

What are the biggest companies in the Tour Operators market in France?

The biggest companies operating in the Tour Operators market in France are eDreams ODIGEO SA and Star Tours Europe

What does the Tour Operators in France include?

Domestic tours and excursions within Europe and Tours to the rest of the world are part of the Tour Operators industry.

Which companies have the highest market share in the Tour Operators in France?

The company holding the most market share in France is eDreams ODIGEO SA.

How competitive is the Tour Operators industry in France?

The level of competition is low and steady in the Tour Operators industry in France.

Related Industries

This industry is covered in 37 countries

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Table of Contents

About this industry

Industry definition

Tour operators arrange, assemble and conduct tours in Europe and other countries around the world. These tours can be sold directly by the operators or via travel agencies. Tours may include a combination of transportation, accommodation, food and visits to events or locations.

Related Terms

STAYCATIONPACKAGE HOLIDAY

What's included in this industry?

Domestic tours and excursions within Europe Tours to the rest of the worldTours for overseas visitors

Companies

eDreams ODIGEO SAStar Tours Europe

Industry Code

ISIC 2006

7912 - Tour operator activities in France

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Performance

Revenue Highlights

Trends
  • Revenue
  • 2024 Revenue Growth
  • Revenue Volatility

Employment Highlights

Trends
  • Employees
  • Employees per Business
  • Revenue per Employee

Business Highlights

Trends
  • Businesses
  • Employees per Business
  • Revenue per Business

Profit Highlights

Trends
  • Total Profit
  • Profit Margin
  • Profit per Business

Current Performance

Charts
  • Revenue
  • Employees
  • Business
  • Profit
Analysis

What's driving current industry performance in the Tour Operators in France industry?


Outlook

Analysis

What's driving the Tour Operators in France industry outlook?


Volatility

Analysis

What influences volatility in the Tour Operators in France industry?

Charts
  • Industry Volatility vs. Revenue Growth Matrix

Life Cycle

Analysis

What determines the industry life cycle stage in the Tour Operators in France industry?

Charts
  • Industry Life Cycle Matrix

Products and Markets

Highlights

Trends
  • Largest Market
  • Product Innovation

Key Takeaways

By specialising, tour operators can carve out a niche. Targeting a specific age group or specialising in a certain activity tour operators can target younger age groups looking for affordable tours that are filled with fun activities.

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Products and Services

Charts
  • Products and Services Segmentation
Analysis

How are the Tour Operators in France industry's products and services performing?

Analysis

What are innovations in the Tour Operators in France industry's products and services?


Major Markets

Charts
  • Major Market Segmentation
Analysis

What influences demand in the Tour Operators in France industry?


International Trade

Highlights

  • Total Imports into France
  • Total Exports into France
Heat maps
  • Industry Concentration of Imports by Country
  • Industry Concentration of Exports by Country
Data Tables

Value and annual change (%) included

  • Number of Imports and Exports by European Country (2024)

Competitive Forces

Highlights

Trends
  • Concentration
  • Competition
  • Barriers to Entry
  • Substitutes
  • Buyer Power
  • Supplier Power

Key Takeaways

Expanding through acquiring smaller travel agencies is boosting concentration. Larger tour operators do buy up smaller, niche operators that specialise in countries or regions to increase their presence throughout Europe and expand their customer base.

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Supply Chain

Charts

Buyer and supply industries

Geographic Breakdown

Business Locations

Heat maps
  • Share of Total Industry Establishments by Region (2024)
Data Tables
  • Number of Establishments by Region (2024)
Charts
  • Share of Establishments vs. Population of Each Region
Analysis

What regions are businesses in the Tour Operators in France located?

Companies

Data Tables

Top 2 companies by market share:

  • Market share (2024)
  • Revenue (2024)
  • Profit (2024)
  • Profit margin (2024)

External Environment

Highlights

Trends
  • Regulation & Policy
  • Assistance

Key Takeaways

Operators rely on associations for guidance and legal advice. Associations offering insurance to operators provide guidance to support high service standards, ensure health and safety regulations are met and promote responsible tourism.

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External Drivers

Analysis

What demographic and macroeconomic factors impact the Tour Operators in France industry?

Financial Benchmarks

Highlights

Trends
  • Profit Margin
  • Average Wage
  • Largest Cost

Key Takeaways

A desire for revenge travel has supported a spike in tour operator bookings. Profit has surged as people continue to prioritise travelling despite the cost of living in many European countries remaining high.

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Cost Structure

Charts
  • Share of Economy vs. Investment Matrix
  • Industry Cost Structure Benchmarks:
    • Marketing
    • Depreciation
    • Profit
    • Purchases
    • Wages
    • Rent
    • Utilities
    • Other
Analysis

What trends impact cost in the Tour Operators in France industry?


Key Ratios

Data tables
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)
  • Revenue per Employee (2014-2029)
  • Wages/Revenue (2014-2029)
  • Employees per Establishment (2014-2029)
  • Average Wage (2014-2029)

Country Benchmarks

European Leaders & Laggards

Data Tables

Top and boottom five countries listed for each:

  • Revenue Growth (2024)
  • Business Growth (2024)
  • Job Growth (2024)

European Country Performance

Data Tables

Rankings available for 37 countries. Statistics ranked include:

  • IVA/Revenue (2024)
  • Imports/Demand (2024)
  • Exports/Revenue (2024)
  • Revenue per Employee (2024)
  • Wages/Revenue (2024)
  • Employees per Establishment (2024)
  • Average Wage (2024)

Structural Comparison

Data Tables

Trends in 37 countries benchmarked against trends in Europe

  • Concentration
  • Competition
  • Barriers to Entry
  • Buyer Power
  • Supplier Power
  • Volatility
  • Capital Intensity
  • Innovation
  • Life Cycle

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

Where does IBISWorld source its data?

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

To learn more about specific data sources used by IBISWorld's analysts globally, including how industry data forecasts are produced, visit our Help Center.