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Sporting Equipment Retailing in France - Market Size, Industry Analysis, Trends and Forecasts (2024-2029)

FR-G4763 April 2024 Factsheet

Revenue

€11.7bn

2019-2024 0.6 %
2024-2029 X.X %

Employees

53,611

2019-2024 1.8 %
2024-2029 X.X %

Businesses

7,978

2019-2024 0.1 %
2024-2029 X.X %

Wages

€X.Xbn

2019-2024 X.X %
2024-2029 X.X %

Sporting Equipment Retailing in France market size outlook

Total value and annual change from from 2014-2029. Includes 5-year outlook.

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About Factsheets

Industry Statistics and Rankings

How does this industry perform in France compared to Europe?

Country Benchmarking

Industry Data France

Ranking are out of 37 European countries for which IBISWorld provides country-level factsheets.

Revenue
#3 In Europe
Business
#5 In Europe
Employees
#4 In Europe
Wages
#3 In Europe

View industry report for Europe

The Sporting Equipment Retailing industry’s revenue is forecast to fall at a compound annual rate of 2.7% over the five years through 2024 to €76.7 billion, including an estimated dip of 4.3% in 2024. Despite the closure of most retail stores in 2020 due to the COVID-19 pandemic driving down sales, a recent surge in health and body consciousness across Europe has driven up demand for sporting equipment. Countries such as the Czech Republic have seen a spike in sports participation, creating a greater need for sporting equipment and offering retailers an opportunity to capitalise on a widening market. At the same time, major sports events (like the FIFA World Cup and the European Championships) and regional football leagues like France's Ligue 1 and the UK’s Premier League continue to spark consumer interest in sports merchandise, despite rising inflation.

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Enterprises
Number of businesses in 2024

Biggest companies in the Sporting Equipment Retailing in France

Company
Market Share (%)
2024
Revenue (€m)
2024
Profit (€m)
2024
Profit Margin (%)
2024
IIC-INTERSPORT International Corporation GmbH
15,056.3
1,023.8
6.8
Adidas AG
23,411.4
2,328.3
9.9
Decathlon SA
16,751.4
1,108.3
6.6

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Top Questions Answered in this Report

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What is the market size of the Sporting Equipment Retailing industry in France in 2024?

The market size of the Sporting Equipment Retailing industry in France is €11.7bn in 2024.

How many businesses are there in the Sporting Equipment Retailing in France industry in 2024?

There are 7,978 businesses in the Sporting Equipment Retailing industry in France, which has grown at a CAGR of 0.1 % between 2019 and 2024.

Has the Sporting Equipment Retailing industry in France grown or declined over the past 5 years?

The market size of the Sporting Equipment Retailing industry in France has been declining at a CAGR of 0.6 % between 2019 and 2024.

What is the forecast growth of the Sporting Equipment Retailing industry in France over the next 5 years?

Over the next five years, the Sporting Equipment Retailing industry in France is expected to grow.

What are the biggest companies in the Sporting Equipment Retailing market in France?

The biggest companies operating in the Sporting Equipment Retailing market in France are IIC-INTERSPORT International Corporation GmbH, Adidas AG and Decathlon SA

What does the Sporting Equipment Retailing in France include?

Sporting goods and Bicycles and accessories are part of the Sporting Equipment Retailing industry.

Which companies have the highest market share in the Sporting Equipment Retailing in France?

The company holding the most market share in France is IIC-INTERSPORT International Corporation GmbH.

How competitive is the Sporting Equipment Retailing industry in France?

The level of competition is moderate and steady in the Sporting Equipment Retailing industry in France.

Related Industries

This industry is covered in 37 countries

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Table of Contents

About this industry

Industry definition

This industry comprises retailers selling a wide array of outdoor recreation products like sporting goods, sports apparel, camping gear, bicycles and fishing equipment. It includes bricks-and-mortar stores that also conduct online sales.

Related Terms

E-COMMERCEBRICKS-AND-MORTARCLICK-AND-COLLECT SERVICES

What's included in this industry?

Sporting goods Bicycles and accessories Outdoor sporting equipment Sport clothing and footwear

Companies

IIC-INTERSPORT International Corporation GmbHAdidas AGDecathlon SA

Industry Code

ISIC 2006

4763 - Retail sale of sporting equipment in specialized stores in France

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Performance

Revenue Highlights

Trends
  • Revenue
  • 2024 Revenue Growth
  • Revenue Volatility

Employment Highlights

Trends
  • Employees
  • Employees per Business
  • Revenue per Employee

Business Highlights

Trends
  • Businesses
  • Employees per Business
  • Revenue per Business

Profit Highlights

Trends
  • Total Profit
  • Profit Margin
  • Profit per Business

Current Performance

Charts
  • Revenue
  • Employees
  • Business
  • Profit
Analysis

What's driving current industry performance in the Sporting Equipment Retailing in France industry?


Outlook

Analysis

What's driving the Sporting Equipment Retailing in France industry outlook?


Volatility

Analysis

What influences volatility in the Sporting Equipment Retailing in France industry?

Charts
  • Industry Volatility vs. Revenue Growth Matrix

Life Cycle

Analysis

What determines the industry life cycle stage in the Sporting Equipment Retailing in France industry?

Charts
  • Industry Life Cycle Matrix

Products and Markets

Highlights

Trends
  • Largest Market
  • Product Innovation

Key Takeaways

Rising disposable incomes drive a surge in sporting goods sales. People with higher spending power prove more willing to take up sports, boosting sales of equipment.

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Products and Services

Charts
  • Products and Services Segmentation
Analysis

How are the Sporting Equipment Retailing in France industry's products and services performing?

Analysis

What are innovations in the Sporting Equipment Retailing in France industry's products and services?


Major Markets

Charts
  • Major Market Segmentation
Analysis

What influences demand in the Sporting Equipment Retailing in France industry?


International Trade

Highlights

  • Total Imports into France
  • Total Exports into France
Heat maps
  • Industry Concentration of Imports by Country
  • Industry Concentration of Exports by Country
Data Tables

Value and annual change (%) included

  • Number of Imports and Exports by European Country (2024)

Competitive Forces

Highlights

Trends
  • Concentration
  • Competition
  • Barriers to Entry
  • Substitutes
  • Buyer Power
  • Supplier Power

Key Takeaways

Small retailers struggle as key sports brands limit product supplies to gain market share. This drives retailers to shift from wholesale to direct-to-consumer sales for better profit.

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Supply Chain

Charts

Buyer and supply industries

Geographic Breakdown

Business Locations

Heat maps
  • Share of Total Industry Establishments by Region (2024)
Data Tables
  • Number of Establishments by Region (2024)
Charts
  • Share of Establishments vs. Population of Each Region
Analysis

What regions are businesses in the Sporting Equipment Retailing in France located?

Companies

Data Tables

Top 7 companies by market share:

  • Market share (2024)
  • Revenue (2024)
  • Profit (2024)
  • Profit margin (2024)

External Environment

Highlights

Trends
  • Regulation & Policy
  • Assistance

Key Takeaways

Regulation mostly related to health and safety. Sporting equipment retailers have to ensure that their products don’t jeopardise customer health and are required to disclose any potential risks.

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External Drivers

Analysis

What demographic and macroeconomic factors impact the Sporting Equipment Retailing in France industry?

Financial Benchmarks

Highlights

Trends
  • Profit Margin
  • Average Wage
  • Largest Cost

Key Takeaways

Online competition drives retailers to reduce price, eating into profit. Changing consumer demands are driving a digital shift, hiking up price competition, given how easy it is to compare prices online.

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Cost Structure

Charts
  • Share of Economy vs. Investment Matrix
  • Industry Cost Structure Benchmarks:
    • Marketing
    • Depreciation
    • Profit
    • Purchases
    • Wages
    • Rent
    • Utilities
    • Other
Analysis

What trends impact cost in the Sporting Equipment Retailing in France industry?


Key Ratios

Data tables
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)
  • Revenue per Employee (2014-2029)
  • Wages/Revenue (2014-2029)
  • Employees per Establishment (2014-2029)
  • Average Wage (2014-2029)

Country Benchmarks

European Leaders & Laggards

Data Tables

Top and boottom five countries listed for each:

  • Revenue Growth (2024)
  • Business Growth (2024)
  • Job Growth (2024)

European Country Performance

Data Tables

Rankings available for 37 countries. Statistics ranked include:

  • IVA/Revenue (2024)
  • Imports/Demand (2024)
  • Exports/Revenue (2024)
  • Revenue per Employee (2024)
  • Wages/Revenue (2024)
  • Employees per Establishment (2024)
  • Average Wage (2024)

Structural Comparison

Data Tables

Trends in 37 countries benchmarked against trends in Europe

  • Concentration
  • Competition
  • Barriers to Entry
  • Buyer Power
  • Supplier Power
  • Volatility
  • Capital Intensity
  • Innovation
  • Life Cycle

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

Where does IBISWorld source its data?

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

To learn more about specific data sources used by IBISWorld's analysts globally, including how industry data forecasts are produced, visit our Help Center.