Industry Statistics and Trends
Hardware & Home Improvement Stores in Europe key trends
Stores embrace omnichannel retailing.
In a bid to serve as many customers as possible, hardware and home improvement stores are expanding both their in-store and online offerings.
Augmented reality takes stores to the next level.
Home improvement stores are integrating augmented reality into their online platforms, enabling customers to envision how products will look in their homes.
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Hardware & Home Improvement Stores in Europe
Industry Revenue
Total value and annual change from 2011-2029. Includes 5-year outlook.
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Hardware & Home Improvement Stores in Europe market size (2019-2024)
Industry revenue has declined at a CAGR of 4.8 % over the past five years, to reach an estimated €155.8bn in 2024.
Trends and Insights
Sky-high inflation rocks consumers’ willingness to spend
- Data from the European Commission shows that inflation in the euro area fell to an estimated 2.9% in October 2023, down from 5.5% in September 2023. While this is a marked improvement on the 10.6% recorded in October 2022, inflationary pressures remain intense.
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Hardware & Home Improvement Stores in Europe outlook (2024-2029)
Market size is projected to grow over the next five years.
Augmented reality improves the customer experience
- Hardware and home improvement stores are increasingly integrating augmented reality (AR) stations in-store and online, enabling customers to visualise renovations and receive step-by-step guidance on how to set up and use products.
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Revenue
€155.8bn
Employees
1m
Wages
€XX.Xbn
European Leaders & Laggards
* CAGR values are for the years 2019-2024.
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Biggest companies in the Hardware & Home Improvement Stores in Europe
| Company | Market Share (%)
2024 | Revenue (€m)
2024 | Profit (€m)
2024 | Profit Margin (%)
2024 |
|---|---|---|---|---|
Groupe Adeo SA | 40,156.2 | 1,204.7 | 3.0 | |
Kingfisher plc | 14,570.3 | 801.4 | 5.5 | |
Bauhaus AG | N/A | N/A | N/A |
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Hardware & Home Improvement Stores in Europe
Products & Services Segmentation
Industry revenue broken down by key product and services lines.
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Top Questions Answered in this Report
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What is the market size of the Hardware & Home Improvement Stores industry in Europe in 2024?
The market size of the Hardware & Home Improvement Stores industry in Europe is €155.8bn in 2024.
How many businesses are there in the Hardware & Home Improvement Stores in Europe industry in 2024?
There are 162k businesses in the Hardware & Home Improvement Stores industry in Europe, which has declined at a CAGR of 1.4 % between 2019 and 2024.
Has the Hardware & Home Improvement Stores industry in Europe grown or declined over the past 5 years?
The market size of the Hardware & Home Improvement Stores industry in Europe has been declining at a CAGR of 1.4 % between 2019 and 2024.
What is the forecast growth of the Hardware & Home Improvement Stores industry in Europe over the next 5 years?
Over the next five years, the Hardware & Home Improvement Stores industry in Europe is expected to decline.
What are the biggest companies in the Hardware & Home Improvement Stores market in Europe?
The biggest companies operating in the Hardware & Home Improvement Stores market in Europe are Groupe Adeo SA, Kingfisher plc and Bauhaus AG
What does the Hardware & Home Improvement Stores in Europe include?
Building materials and Power tools are part of the Hardware & Home Improvement Stores industry.
Which companies have the highest market share in the Hardware & Home Improvement Stores in Europe?
The company holding the most market share in Europe is Groupe Adeo SA.
Which countries have the most businesses in the Hardware & Home Improvement Stores industry in Europe?
The European country with the most businesses in the Hardware & Home Improvement Stores industry is Turkey.
How competitive is the Hardware & Home Improvement Stores industry in Europe?
The level of competition is high and increasing in the Hardware & Home Improvement Stores industry in Europe.
Related Industries
This industry is covered in 37 countries
- Hardware & Home Improvement Stores in Austria
- Hardware & Home Improvement Stores in France
- Hardware & Home Improvement Stores in Lithuania
- Hardware & Home Improvement Stores in the Netherlands
- Hardware & Home Improvement Stores in Estonia
- Hardware & Home Improvement Stores in Slovenia
- Hardware & Home Improvement Stores in Iceland
- Hardware & Home Improvement Stores in Europe
- Hardware & Home Improvement Stores in Greece
- Hardware & Home Improvement Stores in Romania
- Hardware & Home Improvement Stores in Norway
- Hardware & Home Improvement Stores in Italy
- Hardware & Home Improvement Stores in Sweden
- Hardware & Home Improvement Stores in Poland
- Hardware & Home Improvement Stores in Cyprus
- Hardware & Home Improvement Stores in Latvia
- Hardware & Home Improvement Stores in Luxembourg
- Hardware & Home Improvement Stores in Russia
- Hardware & Home Improvement Stores in Slovakia
- Hardware & Home Improvement Stores in Hungary
- Hardware & Home Improvement Stores in Denmark
- Hardware & Home Improvement Stores in Turkey
- Hardware & Home Improvement Stores in Malta
- Hardware & Home Improvement Stores in Bosnia & Herzegovina
- Hardware & Home Improvement Stores in Spain
- Hardware & Home Improvement Stores in Portugal
- Hardware & Home Improvement Stores in Serbia
- Hardware & Home Improvement Stores in Belgium
- Hardware & Home Improvement Stores in Czechia
- Hardware & Home Improvement Stores in Finland
- Hardware & Home Improvement Stores in Croatia
- Hardware & Home Improvement Stores in Bulgaria
Table of Contents
About this industry
Industry definition
Companies in this industry specialise in retailing a range of hardware and home improvement equipment to domestic and commercial customers. Products include do-it-yourself (DIY) equipment, building materials, paints, glass and other hardware products.
Related Terms
DO-IT-YOURSELF (DIY)MULTICHANNEL RETAILINGBIG-BOX STOREWhat's included in this industry?
Building materials Power tools Gardening and landscaping tools Heating and plumbing equipment Wall decor and paints OtherCompanies
Groupe Adeo SAKingfisher plcBauhaus AGIndustry Code
4752 - Retail sale of hardware, paints and glass in specialized stores in Europe
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Performance
Key Takeaways
Sky-high inflation rocks consumers’ willingness to spend
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Revenue Highlights
Trends
- Revenue
- 2024 Revenue CAGR
- Revenue Volatility
Employment Highlights
Trends
- Employees
- Employees per Business
- Revenue per Employee
Business Highlights
Trends
- Businesses
- Employees per Business
- Revenue per Business
Profit Highlights
Trends
- Total Profit
- Profit Margin
- Profit per Business
Current Performance
Charts
- Revenue in the Hardware & Home Improvement Stores in Europe industry (2011 -2029)
- Employees in the Hardware & Home Improvement Stores in Europe industry (2011 -2029)
- Business in the Hardware & Home Improvement Stores in Europe industry (2011 -2029)
- Profit in the Hardware & Home Improvement Stores in Europe industry (2011 -2029)
Analysis
What's driving current industry performance in the Hardware & Home Improvement Stores in Europe industry?
Outlook
Analysis
What's driving the Hardware & Home Improvement Stores in Europe industry outlook?
Volatility
Analysis
What influences volatility in the Hardware & Home Improvement Stores in Europe industry?
Charts
- Industry Volatility vs. Revenue Growth Matrix
Life Cycle
Analysis
What determines the industry life cycle stage in the Hardware & Home Improvement Stores in Europe industry?
Charts
- Industry Life Cycle Matrix
Products and Markets
Highlights
Trends
- Largest Market
- Product Innovation
Key Takeaways
Sustainable and efficient products are in vogue. Customers are demanding hardware to be made from sustainable materials, as well as wanting it to be highly energy-efficient.
Products and Services
Charts
- Products and Services Segmentation
Analysis
How are the Hardware & Home Improvement Stores in Europe industry's products and services performing?
Analysis
What are innovations in the Hardware & Home Improvement Stores in Europe industry's products and services?
Major Markets
Charts
- Major Market Segmentation
Analysis
What influences demand in the Hardware & Home Improvement Stores in Europe industry?
International Trade
Highlights
- Largest Importer
- Smallest Importer
- Total Imports into Europe
- Largest Exporter
- Smallest Importer
- Total Exports into Europe
Heat maps
- Industry Concentration of Imports by Country
- Industry Concentration of Exports by Country
Data Tables
Value and annual change (%) included
- Number of Imports and Exports by European Country (2024)
Geographic Breakdown
Business Locations
Heat maps
- Share of Total Industry Revenue by Region (2024)
- Share of Total Industry Enterprises by Region (2024)
- Share of Total Industry Employment by Region (2024)
- Share of Total Industry Wages by Region (2024)
Industry Geographic Breakdown
Data Tables
Values and annual change provided for 37 European countries:
- Revenue (2024)
- IVA (2024)
- Enterprises (2024)
- Employment (2024)
- Exports (2024)
- Imports (2024)
Competitive Forces
Highlights
Trends
- Concentration
- Competition
- Barriers to Entry
- Substitutes
- Buyer Power
- Supplier Power
Key Takeaways
A handful of companies dominate the market. Companies like Adeo and Kingfisher operate a large number of stores across multiple European countries, making themselves the go-to retailer.
Supply Chain
Charts
Buyer and supply industries
Companies
Market Share
Charts
- Industry Market Share by Company (2019-2024)
Companies
Data Tables
Top 9 companies by market share:
- Market share (2024)
- Revenue (2024)
- Profit (2024)
- Profit Margin (2024)
Data Tables
- Countries of operation for Groupe Adeo SA
- Countries of operation for Kingfisher plc
- Countries of operation for Bauhaus AG
- Countries of operation for Obi Group Holding SE & Co. KGaA
- Countries of operation for Wickes plc
- Countries of operation for Jula Holding Group
- Countries of operation for Travis Perkins plc
- Countries of operation for Mr Bricolage SA
- Countries of operation for Pinturas Andalucia SA
External Environment
Highlights
Trends
- Regulation & Policy
- Assistance
Key Takeaways
The regulatory landscape sets strict product standards. Hardware and home improvement stores must ensure their products meet safety standards and environmental regulations.
External Drivers
Analysis
What demographic and macroeconomic factors impact the Hardware & Home Improvement Stores in Europe industry?
Financial Benchmarks
Highlights
Trends
- Profit Margin
- Average Wage
- Largest Cost
Key Takeaways
Consumer confidence drives big-ticket buys. When consumers feel more positive about their financial outlook, they spend more on high-value items, which often carry a high profit margin.
Cost Structure
Charts
- Share of Economy vs. Investment Matrix
-
Industry Cost Structure Benchmarks:
- Marketing
- Depreciation
- Profit
- Purchases
- Wages
- Rent
- Utilities
- Other
Analysis
What trends impact cost in the Hardware & Home Improvement Stores in Europe industry?
Key Ratios
Data tables
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
- Revenue per Employee (2014-2029)
- Wages/Revenue (2014-2029)
- Employees per Establishment (2014-2029)
- Average Wage (2014-2029)
Country Benchmarks
European Leaders & Laggards
Data Tables
Top and boottom five countries listed for each:
- Revenue Growth (2024)
- Business Growth (2024)
- Job Growth (2024)
European Country Performance
Data Tables
Rankings available for 37 countries. Statistics ranked include:
- IVA/Revenue (2024)
- Imports/Demand (2024)
- Exports/Revenue (2024)
- Revenue per Employee (2024)
- Wages/Revenue (2024)
- Employees per Establishment (2024)
- Average Wage (2024)
Structural Comparison
Data Tables
Trends in 37 countries benchmarked against trends in Europe
- Concentration
- Competition
- Barriers to Entry
- Buyer Power
- Supplier Power
- Volatility
- Capital Intensity
- Innovation
- Life Cycle
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
Where does IBISWorld source its data?
IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
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