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Film, Video & Television Programme Production in Europe - Market Size, Industry Analysis, Trends and Forecasts (2024-2029)

ISIC 5911 April 2024 Spotlight Report

Revenue

€49.6bn

2019-2024 5.0 %
2024-2029 X.X %

Employees

293k

2019-2024 0.6 %
2024-2029 X.X %

Businesses

156k

2019-2024 4.2 %
2024-2029 X.X %

Profit

€X.Xbn

2019-2024 XX.X %

Profit Margin

XX.X%

2019-2024 X.X pp

Wages

€XX.Xbn

2019-2024 X.X %
2024-2029 X.X %

Film, Video & Television Programme Production in Europe industry analysis

European production studios are involved in numerous international co-productions, notably from major US media firms, contributing to some of the biggest international film and TV shows. Streaming services have broken down language barriers that once hindered European productions, giving continental studios a wider reach. Despite these opportunities, video production revenue is projected to fall at a compound annual rate of 5% to €49.6 billion over the five years through 2024, primarily caused by the impacts of the COVID-19 outbreak which halted productions across the globe. This decline in industry revenue includes a projected 1.9% decrease in revenue during 2024.

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Industry Statistics and Trends

Film, Video & Television Programme Production in Europe key trends

US industrial action disrupts European film productions.

 

The persisting strikes of US studios, essential to many European projects, have led to major production delays and revenue losses in Europe.

European nations vie for film industry funding.

 

Competition will intensify as countries offer enticing incentives like tax rebates and subsidies to attract big budget productions for their cinematic and televisual ventures.

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Film, Video & Television Programme Production in Europe

Industry Revenue

Total value and annual change from 2011-2029. Includes 5-year outlook.

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Film, Video & Television Programme Production in Europe market size (2019-2024)

Industry revenue has declined at a CAGR of 5.0 % over the past five years, to reach an estimated €49.6bn in 2024.

Trends and Insights

US funding is key for European productions

  • European production studios are increasingly involved in international co-productions, especially from big US media conglomerates.

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Film, Video & Television Programme Production in Europe outlook (2024-2029)

Market size is projected to grow over the next five years.

State competition to attract big budget productions will stay high

  • Government departments across Europe compete to attract foreign funding to produce films and shows in their countries and regions.

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Revenue

€49.6bn

2019-2024 5.0 %
2024-2029 X.X %

Employees

293k

2019-2024 0.6 %
2024-2029 X.X %

Wages

€XX.Xbn

2019-2024 X.X %
2024-2029 X.X %

European Leaders & Laggards

Europe Job Growth CAGR: 0.6 % *
  • Job Growth

Top 5 Countries

  1. Norway +8.8%
  2. Hungary +7.5%
  3. Cyprus +7.2%
  4. Malta +4.4%
  5. Bulgaria +4.1%

Bottom 5 Countries

  1. Italy -12.6%
  2. Greece -10.2%
  3. Estonia -5.4%
  4. Slovakia -2.2%
  5. Turkey 0.0%

* CAGR values are for the years 2019-2024.

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Biggest companies in the Film, Video & Television Programme Production in Europe

Company
Market Share (%)
2024
Revenue (€m)
2024
Profit (€m)
2024
Profit Margin (%)
2024
Banijay SA
3,546.3
411.0
11.6
Comcast Corporation
116,555.0
16,084.6
13.8
RTL Group SA
7,531.4
1,370.7
18.2

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Film, Video & Television Programme Production in Europe

Products & Services Segmentation

Industry revenue broken down by key product and services lines.

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Top Questions Answered in this Report

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What is the market size of the Film, Video & Television Programme Production industry in Europe in 2024?

The market size of the Film, Video & Television Programme Production industry in Europe is €49.6bn in 2024. 

How many businesses are there in the Film, Video & Television Programme Production in Europe industry in 2024?

There are 156k businesses in the Film, Video & Television Programme Production industry in Europe, which has grown at a CAGR of 4.2 % between 2019 and 2024.

Has the Film, Video & Television Programme Production industry in Europe grown or declined over the past 5 years?

The market size of the Film, Video & Television Programme Production industry in Europe has been declining at a CAGR of 4.2 % between 2019 and 2024. 

What is the forecast growth of the Film, Video & Television Programme Production industry in Europe over the next 5 years?

Over the next five years, the Film, Video & Television Programme Production industry in Europe is expected to decline.

What are the biggest companies in the Film, Video & Television Programme Production market in Europe?

The biggest companies operating in the Film, Video & Television Programme Production market in Europe are Banijay SA, Comcast Corporation and RTL Group SA

What does the Film, Video & Television Programme Production in Europe include?

Scripted TV and Unscripted TV are part of the Film, Video & Television Programme Production industry.

Which companies have the highest market share in the Film, Video & Television Programme Production in Europe?

The company holding the most market share in Europe is Banijay SA.

Which countries have the most businesses in the Film, Video & Television Programme Production industry in Europe?

The European country with the most businesses in the Film, Video & Television Programme Production industry is France.

How competitive is the Film, Video & Television Programme Production industry in Europe?

The level of competition is moderate and increasing in the Film, Video & Television Programme Production industry in Europe.

Related Industries

This industry is covered in 37 countries

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Table of Contents

About this industry

Industry definition

Companies in this industry produce theatrical and non-theatrical TV programmes, feature motion picture films and other video categories. Activities may be carried out solely by a European studio or producer or in conjunction with international studios as part of a co-production agreement. This industry excludes post-production activities such as editing, adding sound, subtitling, titling and adding special effects.

Related Terms

COOPERATIONGENREVIDEO PRODUCTION

What's included in this industry?

Scripted TVUnscripted TVCommercialsFilms

Companies

Banijay SAComcast CorporationRTL Group SA

Industry Code

ISIC 2006

5911 - Motion picture, video and television programme production activities in Europe

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Performance

Key Takeaways

US funding is key for European productions

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Revenue Highlights

Trends
  • Revenue
  • 2024 Revenue CAGR
  • Revenue Volatility

Employment Highlights

Trends
  • Employees
  • Employees per Business
  • Revenue per Employee

Business Highlights

Trends
  • Businesses
  • Employees per Business
  • Revenue per Business

Profit Highlights

Trends
  • Total Profit
  • Profit Margin
  • Profit per Business

Current Performance

Charts
  • Revenue in the Film, Video & Television Programme Production in Europe industry (2011 -2029)
  • Employees in the Film, Video & Television Programme Production in Europe industry (2011 -2029)
  • Business in the Film, Video & Television Programme Production in Europe industry (2011 -2029)
  • Profit in the Film, Video & Television Programme Production in Europe industry (2011 -2029)
Analysis

What's driving current industry performance in the Film, Video & Television Programme Production in Europe industry?


Outlook

Analysis

What's driving the Film, Video & Television Programme Production in Europe industry outlook?


Volatility

Analysis

What influences volatility in the Film, Video & Television Programme Production in Europe industry?

Charts
  • Industry Volatility vs. Revenue Growth Matrix

Life Cycle

Analysis

What determines the industry life cycle stage in the Film, Video & Television Programme Production in Europe industry?

Charts
  • Industry Life Cycle Matrix

Products and Markets

Highlights

Trends
  • Largest Market
  • Product Innovation

Key Takeaways

Unscripted TV is a cost-effective solution for production companies. Without requiring big-budget actors, multiple locations or a horde of scriptwriters, these improvisation-based shows offer potential high returns on much smaller investments.

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Products and Services

Charts
  • Products and Services Segmentation
Analysis

How are the Film, Video & Television Programme Production in Europe industry's products and services performing?

Analysis

What are innovations in the Film, Video & Television Programme Production in Europe industry's products and services?


Major Markets

Charts
  • Major Market Segmentation
Analysis

What influences demand in the Film, Video & Television Programme Production in Europe industry?


International Trade

Highlights

  • Largest Importer
  • Smallest Importer
  • Total Imports into Europe
  • Largest Exporter
  • Smallest Exporter
  • Total Exports into Europe
Heat maps
  • Industry Concentration of Imports by Country
  • Industry Concentration of Exports by Country
Data Tables

Value and annual change (%) included

  • Number of Imports and Exports by European Country (2024)

Geographic Breakdown

Business Locations

Heat maps
  • Share of Total Industry Revenue by Region (2024)
  • Share of Total Industry Enterprises by Region (2024)
  • Share of Total Industry Employment by Region (2024)
  • Share of Total Industry Wages by Region (2024)

Industry Geographic Breakdown

Data Tables

Values and annual change provided for 37 European countries:

  • Revenue (2024)
  • IVA (2024)
  • Enterprises (2024)
  • Employment (2024)
  • Exports (2024)
  • Imports (2024)

Competitive Forces

Highlights

Trends
  • Concentration
  • Competition
  • Barriers to Entry
  • Substitutes
  • Buyer Power
  • Supplier Power

Key Takeaways

Coproductions make the industry less concentrated. Big studios and broadcasters often work in collaboration with smaller studios to produce big budget films and shows, which means that smaller studios don’t have to compete directly with the big studios.

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Supply Chain

Charts

Buyer and supply industries

Companies

Market Share

Charts
  • Industry Market Share by Company (2019-2024)

Companies

Data Tables

Top 10 companies by market share:

  • Market share (2024)
  • Revenue (2024)
  • Profit (2024)
  • Profit Margin (2024)

Data Tables
  • Countries of operation for Banijay SA
  • Countries of operation for Comcast Corporation
  • Countries of operation for RTL Group SA
  • Countries of operation for ITV plc
  • Countries of operation for BBC Studios Distribution Ltd
  • Countries of operation for Warner Bros Discovery Inc
  • Countries of operation for Groupe Canal+ SA
  • Countries of operation for The Walt Disney Company Ltd
  • Countries of operation for Mediawan
  • Countries of operation for Leonine Holding GmbH LLC

External Environment

Highlights

Trends
  • Regulation & Policy
  • Assistance

Key Takeaways

Regulators determine the classification of productions. Each country has its own methods of classifying a production based on its suitability for audiences. Films with lots of violence or adult content may be limited to viers over 18 while TV.

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External Drivers

Analysis

What demographic and macroeconomic factors impact the Film, Video & Television Programme Production in Europe industry?

Financial Benchmarks

Highlights

Trends
  • Profit Margin
  • Average Wage
  • Largest Cost

Key Takeaways

Profit isn't looking strong. Delayed production schedules thanks to COVID-19 and the energy crisis don't bode well for producers' profitability.

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Cost Structure

Charts
  • Share of Economy vs. Investment Matrix
  • Industry Cost Structure Benchmarks:
    • Marketing
    • Depreciation
    • Profit
    • Purchases
    • Wages
    • Rent
    • Utilities
    • Other
Analysis

What trends impact cost in the Film, Video & Television Programme Production in Europe industry?


Key Ratios

Data tables
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)
  • Revenue per Employee (2014-2029)
  • Wages/Revenue (2014-2029)
  • Employees per Establishment (2014-2029)
  • Average Wage (2014-2029)

Country Benchmarks

European Leaders & Laggards

Data Tables

Top and boottom five countries listed for each:

  • Revenue Growth (2024)
  • Business Growth (2024)
  • Job Growth (2024)

European Country Performance

Data Tables

Rankings available for 37 countries. Statistics ranked include:

  • IVA/Revenue (2024)
  • Imports/Demand (2024)
  • Exports/Revenue (2024)
  • Revenue per Employee (2024)
  • Wages/Revenue (2024)
  • Employees per Establishment (2024)
  • Average Wage (2024)

Structural Comparison

Data Tables

Trends in 37 countries benchmarked against trends in Europe

  • Concentration
  • Competition
  • Barriers to Entry
  • Buyer Power
  • Supplier Power
  • Volatility
  • Capital Intensity
  • Innovation
  • Life Cycle

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

Where does IBISWorld source its data?

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

To learn more about specific data sources used by IBISWorld's analysts globally, including how industry data forecasts are produced, visit our Help Center.