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Beer & Malt Production in Europe - Market Size, Industry Analysis, Trends and Forecasts (2024-2029)

ISIC 1103 July 2024 Spotlight Report

Revenue

€70.4bn

2019-2024 3.7 %
2024-2029 X.X %

Employees

208k

2019-2024 3.1 %
2024-2029 X.X %

Businesses

9,046

2019-2024 0.2 %
2024-2029 X.X %

Wages

€X.Xbn

2019-2024 X.X %
2024-2029 X.X %

Beer & Malt Production in Europe industry analysis

The beer and malt production landscape in Europe is fuelled by the continent's storied cultural affinity for the brew and the evolving tastes of its consumers. Currently, Europe has the highest average alcohol consumption globally, with eight of the top 10 drinking nations within its borders, including the Czech Republic, Austria and France, according to data from the CIA. However, there is a drop occurring, with the average European now drinking 9.5 litres of pure alcohol annually — a significant fall of 21% since the turn of the millennium, according to the World Health Organisation. This decline echoes a growing societal awareness of the risks of alcohol excess and a discernible trend towards more responsible consumption practices. This is projected to cause a shrinking of industry revenue at a compound annual rate of 3.7% over the five years through 2024, including a 3.3% drop in 2024 alone, reaching €70.4 billion.

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Industry Statistics and Trends

Beer & Malt Production in Europe key trends

 

 

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Beer & Malt Production in Europe

Industry Revenue

Total value and annual change from 2011-2029. Includes 5-year outlook.

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Beer & Malt Production in Europe market size (2019-2024)

Industry revenue has declined at a CAGR of 3.7 % over the past five years, to reach an estimated €70.4bn in 2024.

Trends and Insights

Europe are the biggest alcohol drinkers in the world, but consumption is dropping

  • Out of the top 10 nations for alcohol drinking, eight are located in Europe, with Czechia, Austria and France being the top drinkers, as per data from the CIA.

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Beer & Malt Production in Europe outlook (2024-2029)

Market size is projected to grow over the next five years.

Alcohol health concerns threaten to push alcohol consumption down further

  • The ongoing decrease in alcohol consumption is expected to persist in the foreseeable future as awareness of its health consequences becomes more prevalent.

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Revenue

€70.4bn

2019-2024 3.7 %
2024-2029 X.X %

Employees

208k

2019-2024 3.1 %
2024-2029 X.X %

Wages

€X.Xbn

2019-2024 X.X %
2024-2029 X.X %

European Leaders & Laggards

Europe Job Growth CAGR: 3.1 % *
  • Job Growth

Top 5 Countries

  1. Iceland +22.1%
  2. Bulgaria +19.3%
  3. Finland +19.0%
  4. Denmark +15.6%
  5. Croatia +10.0%

Bottom 5 Countries

  1. Luxembourg -3.9%
  2. Bosnia & Herzegovina -3.6%
  3. Malta -1.4%
  4. Serbia -1.3%
  5. Cyprus -0.4%

* CAGR values are for the years 2019-2024.

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Biggest companies in the Beer & Malt Production in Europe

Company
Market Share (%)
2024
Revenue (€m)
2024
Profit (€m)
2024
Profit Margin (%)
2024
Heineken NV
38,434.9
4,761.8
12.4
Anadolu Efes Biracilik ve Malt Sanayii AS
9,669.7
1,311.6
13.6
Anheuser-Busch InBev SA/NV
57,475.6
14,445.1
25.1

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Beer & Malt Production in Europe

Products & Services Segmentation

Industry revenue broken down by key product and services lines.

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Top Questions Answered in this Report

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What is the market size of the Beer & Malt Production industry in Europe in 2024?

The market size of the Beer & Malt Production industry in Europe is €70.4bn in 2024.

How many businesses are there in the Beer & Malt Production in Europe industry in 2024?

There are 9,046 businesses in the Beer & Malt Production industry in Europe, which has grown at a CAGR of 0.2 % between 2019 and 2024.

Has the Beer & Malt Production industry in Europe grown or declined over the past 5 years?

The market size of the Beer & Malt Production industry in Europe has been declining at a CAGR of 3.7 % between 2019 and 2024.

What is the forecast growth of the Beer & Malt Production industry in Europe over the next 5 years?

Over the next five years, the Beer & Malt Production industry in Europe is expected to grow.

What does the Beer & Malt Production in Europe include?

Malt and Lagers are part of the Beer & Malt Production industry.

Which countries have the most businesses in the Beer & Malt Production industry in Europe?

The European country with the most businesses in the Beer & Malt Production industry is Russia.

How competitive is the Beer & Malt Production industry in Europe?

The level of competition is high and steady in the Beer & Malt Production industry in Europe.

Related Industries

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Table of Contents

About this industry

Industry definition

Participants in this industry produce malt liquors, including larger, ale, porter and stout, by fermenting malt grains. The industry also includes the processing of grains into malt.

Related Terms

MicrobreweryPASTEURISATIONMALT

What's included in this industry?

MaltLagersAlesStout and porter

Companies

Heineken NVAnadolu Efes Biracilik ve Malt Sanayii ASAnheuser-Busch InBev SA/NV

Industry Code

ISIC 2006

1103 - Manufacture of malt liquors and malt in Europe

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Performance

Key Takeaways

Europe are the biggest alcohol drinkers in the world, but consumption is dropping

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Revenue Highlights

Trends
  • Revenue
  • 2024 Revenue Growth
  • Revenue Volatility

Employment Highlights

Trends
  • Employees
  • Employees per Business
  • Revenue per Employee

Business Highlights

Trends
  • Businesses
  • Employees per Business
  • Revenue per Business

Profit Highlights

Trends
  • Total Profit
  • Profit Margin
  • Profit per Business

Current Performance

Charts
  • Revenue in the Beer & Malt Production in Europe industry (2011 -2029)
  • Employees in the Beer & Malt Production in Europe industry (2011 -2029)
  • Business in the Beer & Malt Production in Europe industry (2011 -2029)
  • Profit in the Beer & Malt Production in Europe industry (2011 -2029)
Analysis

What's driving current industry performance in the Beer & Malt Production in Europe industry?


Outlook

Analysis

What's driving the Beer & Malt Production in Europe industry outlook?


Volatility

Analysis

What influences volatility in the Beer & Malt Production in Europe industry?

Charts
  • Industry Volatility vs. Revenue Growth Matrix

Life Cycle

Analysis

What determines the industry life cycle stage in the Beer & Malt Production in Europe industry?

Charts
  • Industry Life Cycle Matrix

Products and Markets

Highlights

Trends
  • Largest Market
  • Product Innovation

Key Takeaways

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Products and Services

Charts
  • Products and Services Segmentation
Analysis

How are the Beer & Malt Production in Europe industry's products and services performing?

Analysis

What are innovations in the Beer & Malt Production in Europe industry's products and services?


Major Markets

Charts
  • Major Market Segmentation
Analysis

What influences demand in the Beer & Malt Production in Europe industry?


International Trade

Highlights

  • Largest Importer
  • Smallest Importer
  • Total Imports into Europe
  • Largest Exporter
  • Smallest Exporter
  • Total Exports into Europe
Heat maps
  • Industry Concentration of Imports by Country
  • Industry Concentration of Exports by Country
Data Tables

Value and annual change (%) included

  • Number of Imports and Exports by European Country (2024)

Geographic Breakdown

Business Locations

Heat maps
  • Share of Total Industry Revenue by Region (2024)
  • Share of Total Industry Enterprises by Region (2024)
  • Share of Total Industry Employment by Region (2024)
  • Share of Total Industry Wages by Region (2024)

Industry Geographic Breakdown

Data Tables

Values and annual change provided for 37 European countries:

  • Revenue (2024)
  • IVA (2024)
  • Enterprises (2024)
  • Employment (2024)
  • Exports (2024)
  • Imports (2024)

Competitive Forces

Highlights

Trends
  • Concentration
  • Competition
  • Barriers to Entry
  • Substitutes
  • Buyer Power
  • Supplier Power

Key Takeaways

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Supply Chain

Charts

Buyer and supply industries

Companies

Market Share

Charts
  • Industry Market Share by Company (2019-2024)

Companies

Data Tables

Top 10 companies by market share:

  • Market share (2024)
  • Revenue (2024)
  • Profit (2024)
  • Profit Margin (2024)

Data Tables
  • Countries of operation for Heineken NV
  • Countries of operation for Anadolu Efes Biracilik ve Malt Sanayii AS
  • Countries of operation for Anheuser-Busch InBev SA/NV
  • Countries of operation for Carlsberg Breweries A/S
  • Countries of operation for Asahi CE & Europe Services SRO
  • Countries of operation for Mahou SA
  • Countries of operation for Radeberger Gruppe KG
  • Countries of operation for SA Damm
  • Countries of operation for Swinkel Family Brewers NV
  • Countries of operation for Oettinger Brauerei GmbH

External Environment

Highlights

Trends
  • Regulation & Policy
  • Assistance

Key Takeaways

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External Drivers

Analysis

What demographic and macroeconomic factors impact the Beer & Malt Production in Europe industry?

Financial Benchmarks

Highlights

Trends
  • Profit Margin
  • Average Wage
  • Largest Cost

Key Takeaways

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Cost Structure

Charts
  • Share of Economy vs. Investment Matrix
  • Industry Cost Structure Benchmarks:
    • Marketing
    • Depreciation
    • Profit
    • Purchases
    • Wages
    • Rent
    • Utilities
    • Other
Analysis

What trends impact cost in the Beer & Malt Production in Europe industry?


Key Ratios

Data tables
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)
  • Revenue per Employee (2014-2029)
  • Wages/Revenue (2014-2029)
  • Employees per Establishment (2014-2029)
  • Average Wage (2014-2029)

Country Benchmarks

European Leaders & Laggards

Data Tables

Top and boottom five countries listed for each:

  • Revenue Growth (2024)
  • Business Growth (2024)
  • Job Growth (2024)

European Country Performance

Data Tables

Rankings available for 37 countries. Statistics ranked include:

  • IVA/Revenue (2024)
  • Imports/Demand (2024)
  • Exports/Revenue (2024)
  • Revenue per Employee (2024)
  • Wages/Revenue (2024)
  • Employees per Establishment (2024)
  • Average Wage (2024)

Structural Comparison

Data Tables

Trends in 37 countries benchmarked against trends in Europe

  • Concentration
  • Competition
  • Barriers to Entry
  • Buyer Power
  • Supplier Power
  • Volatility
  • Capital Intensity
  • Innovation
  • Life Cycle

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

Where does IBISWorld source its data?

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

To learn more about specific data sources used by IBISWorld's analysts globally, including how industry data forecasts are produced, visit our Help Center.