$4.6bn
$XXX.Xm
5,007
832
$XXX.Xm
Sporting goods wholesalers offer a range of sporting and recreational goods and accessories, including billiards equipment; pool supplies; sporting firearms and ammunition; and marine craft and equipment. The industry competes for leisure time among consumers to allocate toward sports and other recreational activities. This trend, which has constrained demand for sporting goods, has been further exacerbated by significant downstream market changes. For example, the emergence of more chain sporting goods retailers has enabled this downstream market to negotiate low-cost sporting goods prices from wholesalers, dampening revenue growth. As many sporting goods retailers have used inventory tools that measure customer demographics and inventory turnover, they have purchased small volumes of high-turnover sporting goods from wholesalers rather than bulk purchases. Still, an increasingly health-conscious population has fuelled revenue growth as demand for sporting goods equipment has increased. Revenue is expected to grow at a CAGR of 0.5% to $4.6 billion through the end of 2023, including a 2.6% increase in 2023 alone when profit reaches 9.7% of revenue.The COVID-19 pandemic further constrained revenue growth by causing supply chain disruptions to wholesalers' typical range of operations. Due to cost savings related to consolidation, profit has grown in recent years despite operational complications caused by the pandemic. Also, global economic growth has enabled sporting goods wholesalers to implement price markups and improve revenue.Moving forward, revenue is expected to continue increasing alongside a growing economy. A more health-conscious consumer base and higher fitness participation will spur demand for a variety of athletic and fitness equipment. Higher consumer spending levels will result in more consumers choosing to purchase sporting goods equipment to be used for exercise. However, demand for wholesaling from large, national retailers will sink as these retailers continue to buy directly from manufacturers. Revenue is expected to climb at a CAGR of 2.1% to $5.1 billion through the end of 2028, when profit will account for 10.2% of revenue.
Industry revenue has grown at a CAGR of 0.5 % over the past five years, to reach an estimated $4.6bn in 2023.
Market size is projected to grow over the next five years.
Company | Market Share (%)
2023 | Revenue ($m)
2023 | Profit ($m)
2023 | Profit Margin (%)
2023 |
---|---|---|---|---|
Canadawide Sports | 4.3 | N/A | N/A | |
3W Giant Mart Inc. | 1.3 | N/A | N/A |
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Sporting Goods Wholesaling in Canada
Industry revenue is measured across several distinct product and services lines, including Hunting, fishing and camping equipment, Hockey, baseball and other equipment and Exercise and fitness equipment. Hunting, fishing and camping equipment is the largest segment of the Sporting Goods Wholesaling in Canada.
More time outdoors fuels growth for hunting, fishing and camping equipment
The Sporting Goods Wholesaling industry in Canada wholesales a range of sporting and recreational goods and accessories, such as billiards equipment; pool supplies; sporting firearms and ammunition; and marine craft and equipment. This industry does not include wholesalers of athletic apparel and footwear, automobiles, other motor vehicles or transportation equipment.
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NAICS 414470 - Sporting Goods Wholesaling in Canada
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Wholesalers are increasingly being bypassed as sporting goods manufacturers and retailers work directly with one another. This has created challenges for wholesalers to negot...
Learn about an industry's products and services, markets and trends in international trade.
Demand from retailers has decreased. Using technology more often has made it easier for manufacturers to sell directly to retailers, cutting out wholesalers.
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Wholesalers locate near population centres. Being near consumer bases keeps transportation costs relatively low.
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Catering to local retailers gives sporting goods wholesalers an advantage since large, national retailers can source generic products directly from manufacturers.
Learn about the performance of the top companies in the industry.
Technology maximizes efficiency. Wholesalers incorporate labour-saving technologies like radio frequency identification to increase speed and reduce errors.
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Industry associations assist wholesalers. The National Association of Sporting Goods Wholesalers supports wholesalers across Canada
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Expenses for sporting goods wholesalers vary depending on their size, location and product assortment.
Including values and annual change:
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Key data sources in Canada include:
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The market size of the Sporting Goods Wholesaling industry in Canada is $4.6bn in 2024.
There are 832 businesses in the Sporting Goods Wholesaling industry in Canada, which has declined at a CAGR of 3.0 % between 2018 and 2023.
The market size of the Sporting Goods Wholesaling industry in Canada has been growing at a CAGR of 0.5 % between 2018 and 2023.
Over the next five years, the Sporting Goods Wholesaling industry in Canada is expected to grow.
The biggest companies operating in the Sporting Goods Wholesaling market in Canada are Canadawide Sports and 3W Giant Mart Inc.
Baseball, bowling, football, golf, hockey and tennis equipment wholesaling and Bicycle (except motorized) and go-cart wholesaling are part of the Sporting Goods Wholesaling industry.
The company holding the most market share in Canada is Canadawide Sports.
The level of competition is high and steady in the Sporting Goods Wholesaling industry in Canada.