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Truck Rental in Canada - Market Research Report (2014-2029)

Jared Ristoff Jared Ristoff New York, United States Last Updated: September 2024 NAICS 53212CA

Revenue

$3.8bn

2024

$3.8bn

Past 5-Year Growth

Profit

$XX.Xbn

Employees

8,697

Businesses

1,655

Wages

$XXX.Xm

Truck Rental in Canada industry analysis

The Truck Rental industry in Canada has performed well as demand for industry services has grown from both businesses and households. Businesses rent and lease trucks from industry operators for both the shipment of freight to downstream customers and the transport of goods and materials within and between work sites. Due to economic growth over the past five years, both freight shipping and general business activity have increased, bolstering demand from business customers. Household demand has also expanded over the past five years, with housing starts and the value of residential construction both expected to grow during the period. As families and individuals increasingly purchase homes, residential moving activity has increased, expanding demand for industry vehicles to move possessions between houses. However, the spread of COVID-19 in 2020 significantly slowed overall industry growth as consumer spending and confidence fell.As demand for industry products grew amid growth in order volume, some freight companies had an insufficient number of vehicles to meet demand and turned to industry operators to increase their fleet size. Increased demand across the industry's major downstream markets resulted in industry revenue growing at a CAGR of 1.7% to $3.8 billion through the end of 2023, despite an expected decline of 3.3% in 2023 alone. Industry profit, measured as earnings before interest and taxes, has grown from 13.4% of revenue in 2018 to 13.7% in 2023. Revenue growth is primarily a result of strong investment by operators in new, more efficient vehicles to comply with stringent regulatory standards, which has cut into profitability.Regulation aimed at reducing emissions from industry vehicles will require downstream customers to continue to either purchase or lease new vehicles. IBISWorld expects that trucking companies and fleet operators will opt to lease their vehicles from industry operators as they strive for more stability in their cost structures. This trend will likely persist through the end of 2028, but is expected to be moderated by volatility in energy markets and fears of a housing market dip. As a result, industry revenue is forecast to shrink slightly at a CAGR of 0.8% to $3.6 billion through the end of 2028.

Trends and Insights

  • A volatile housing market has aided the industry. Individual households who fled urban areas amid the COVID-19 pandemic have gradually moved back, driving demand for rental trucks.
  • Truck rentals and leases are the main product offered by the industry. Large companies with well-known brands like Penske and U-Haul dominate this segment of the industry.
  • Proximity to US industry plays a major role in industry locations. Ontario’s shared border with the United States’ Great Lakes region, which is home to the countries automotive industry, makes it attractive to truck rental companies.
  • Truck rental companies compete on price, marketing, customer service and product selection. During times of economic uncertainty, price becomes an increasingly important factor in renting and leasing industry vehicles.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 1.3 % over the past five years, to reach an estimated $3.8bn in 2024.

Trends and Insights

Industry landscape

  • Business activity is also expected to increase, precipitating a rise in demand for truck rental and leasing services for the transport of freight and the internal transport of materials.
  • Additional trends and insights available with purchase
Truck Rental in Canada
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to decline over the next five years.

Trends and Insights

Global economic changes may limit revenue growth

  • Additional vehicle emission and vehicle maintenance regulations could increase the strain on revenue.

Biggest companies in the Truck Rental in Canada

Company
Market Share (%)
2024
Revenue ($m)
2024
Profit ($m)
2024
Profit Margin (%)
2024
Ryder System
309.9
19.0
6.1
Bristol Car and Truck Rentals
3.8
N/A
N/A

To view the market share and analysis for all 2 top companies in this industry, view purchase options.

Products & Services Segmentation

Truck Rental in Canada
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Truck rentals and leases, Tractor rentals and leases and Trailer rentals and leases. Truck rentals and leases is the largest segment of the Truck Rental in Canada.

Trends and Insights

Truck rentals and leases

  • Consumers and businesses alike rent or lease trucks from industry operators to transport goods.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

This industry primarily rents or leases trucks, truck tractors, utility trailers, semitrailers, recreational vehicles (RVs) and buses without drivers. Vehicle retailing activity is excluded from this industry. Companies that rent or lease industrial trucks and equipment, such as forklifts, are covered in the Industrial Equipment Rental and Leasing industry in Canada (IBISWorld report 53249CA).

What's included in this industry?

Renting trucks, truck tractors, buses, RVs, utility trailers and semitrailersLeasing trucks, truck tractors, buses, RVs, utility trailers and semitrailers

Companies

Ryder SystemBristol Car and Truck Rentals

Purchase this report to view all 2 major companies in this industry.

Related Terms

HOUSING STARTSTRAILEREMISSIONS

Industry Code

NAICS 2007

NAICS 532120 - Truck Rental in Canada

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

A volatile housing market has aided the industry. Individual households who fled urban areas amid the COVID-19 pandemic have gradually moved back, driving demand for rental t...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Truck rentals and leases are the main product offered by the industry. Large companies with well-known brands like Penske and U-Haul dominate this segment of the industry.

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Proximity to US industry plays a major role in industry locations. Ontario’s shared border with the United States’ Great Lakes region, which is home to the countries automoti...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each province
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each province in 2024
  • Number and share of revenue each province accounts for in 2024
  • Number and share of wages each province accounts for in 2024
  • Number and share of employees in each province in 2024

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Truck rental companies compete on price, marketing, customer service and product selection. During times of economic uncertainty, price becomes an increasingly important fact...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

U-Haul has a major presence in the industry. U-Haul caters to individual households and boasts competitive price points and a recognizable brand.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Ryder System's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Bristol Car and Truck Rentals's performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for Ryder System, and factors influencing its performance in the industry
  • Description and key data for Bristol Car and Truck Rentals, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The industry is beholden to intense environmental regulation. Rental companies must ensure their fleets adhere to emissions standards set out by the Canadian Environmental Pr...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Purchases have grown as a share of revenue as technology has progressed. Rental companies have had to update their fleets to vehicles with improved emissions and fuel efficie...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Liquidity Ratios (2017-2022)
  • Coverage Ratios (2017-2022)
  • Leverage Ratios  (2017-2022)
  • Operating Ratios (2017-2022)
  • Assets (2017-2022)
  • Liabilities (2017-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Truck Rental industry in Canada in 2024?

The market size of the Truck Rental industry in Canada is $3.8bn in 2024.

How many businesses are there in the Truck Rental in Canada industry in 2024?

There are 1,655 businesses in the Truck Rental industry in Canada, which has grown at a CAGR of 1.3 % between 2019 and 2024.

Has the Truck Rental industry in Canada grown or declined over the past 5 years?

The market size of the Truck Rental industry in Canada has been growing at a CAGR of 1.3 % between 2019 and 2024.

What is the forecast growth of the Truck Rental industry in Canada over the next 5 years?

Over the next five years, the Truck Rental industry in Canada is expected to decline.

What are the biggest companies in the Truck Rental market in Canada?

The biggest companies operating in the Truck Rental market in Canada are Ryder System and Bristol Car and Truck Rentals

What does the Truck Rental in Canada include?

Renting trucks, truck tractors, buses, RVs, utility trailers and semitrailers and Leasing trucks, truck tractors, buses, RVs, utility trailers and semitrailers are part of the Truck Rental industry.

Which companies have the highest market share in the Truck Rental in Canada?

The company holding the most market share in Canada is Ryder System.

How competitive is the Truck Rental industry in Canada?

The level of competition is high and steady in the Truck Rental industry in Canada.

Related Industries

Widen your competitive advantage with related industries

View all industries in Canada

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Canada include:

  • Statistics Canada
  • Industry Canada
  • Canadian Business Patterns

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.