Key Takeaways
- U.S. banks are using market and economic data to better understand and serve regional customer needs.
- Analyzing local economic conditions helps financial institutions tailor their services and mitigate potential risks.
- Access to accurate customer and market data is key for banks to improve decision-making and strengthen their competitive edge.
When talking to our banking partners, their number one question is: “How can I find out more about my customer’s location?” For customers with highly localized business, understanding state and county-level industry trends is key.
Now, IBISWorld’s State Industry collection has grown beyond 23,000 reports and covers all 50 states.
During this webinar, IBISWorld, the leading provider of industry insights and risk ratings for banks, discusses how you can use state and county industry information to:
- Better understand your customers’ state and local industries.
- Leverage state economic insights to win better deals.
- Find out where customers’ industries are most concentrated across the state or country.
