The Paycheck Protection Program (PPP) drives product innovation at IBISWorld as the firm aims to support banking professionals during uncertain economic times
NEW YORK, NY, April 21, 2021 – With the volatile economic environment brought on by the COVID-19 pandemic, along with the influx of loans around the PPP, commercial banking professionals are facing more time constraints than ever and are in search of ways to create efficiencies in their workflows.
In response, IBISWorld, a global industry research firm that partners with hundreds of banks across the United States, has launched My IBISWorld for Banking. This new offering, which includes tailored industry tools, data, and analysis, will support banking professionals throughout the entire credit process.
My IBISWorld for Banking offers new role-specific views, giving users the best information, for their workflow, at their fingertips. The enhanced banking hub contains even more useful data to inform credit cycle decisions. It includes all of IBISWorld’s previously available industry content, plus:
- Enhanced financial ratios to compare a business to others in an industry
- Key statistics at local levels to understand concentration and major market data
- Role-specific views designed to save time
- Risk snapshots to quickly identify trends and risks in lending to industries
- Targeted meeting prep questions
“Recently, we’ve seen a shift towards banking professionals working more closely with other functions, creating cross-department synergies in this newly-remote world,” explains Carmen McKinney, Chief Operations Officer and Head of Customer Success at IBISWorld. “We’ve also seen a great need for hyper-local data so banks can better serve small businesses during these unprecedented times. My IBISWorld for Banking fosters this cross-departmental work and helps banks support their customers.”
My IBISWorld for Banking is now available for IBISWorld’s US banking clients. To learn more or to request a demo, visit ibisworld.com/commercial-banking.
About IBISWorld
Founded in 1971 in Melbourne, Australia, IBISWorld provides credible research on thousands of industries worldwide, including niche and emerging industries that other platforms don’t offer. Our analysts leverage economic, demographic and market data, then add analytical and forward-looking insight, to provide comprehensive industry solutions. With our trusted research and expert tools, clients take advantage of IBISWorld products to make smarter decisions that benefit their organizations, clients, and prospects.
For Media inquiries or to schedule an interview with an analyst, please contact Christopher Lombardo at christopher.lombardo@ibisworld.com
