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Bakery Product Manufacturing in Australia - Market Research Report (2014-2029)

Arna Richardson Arna Richardson Melbourne, Australia Last Updated: September 2024 ANZSIC C1174

Revenue

$5.4bn

2024-25

$5.4bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

40,392

Businesses

4,845

Wages

$X.Xbn

Bakery Product Manufacturing in Australia industry analysis

The Bakery Product Manufacturing industry is in a period of change. While per capita bread consumption is falling, Australians are spending more on high-quality fresh bread and baked goods. Traditionally, the typical family used to purchase a few loaves of factory-produced white bread once a week. Today, a growing number of consumers are favouring freshly baked unpackaged bread, including sourdough, ciabatta, brioche and baguettes. Rising health consciousness in recent years has bolstered demand for wholemeal, seeded, gluten-free, paleo and other breads that are perceived to be healthier than traditional white bread. The popularity of breads enriched with added nutrients has also contributed to growing demand for premium breads and bakery products.

Trends and Insights

  • Intensifying external competitive pressures have shaped the industry’s operating environment in recent years. In particular, major supermarket chains’ ongoing push into the fresh food market has constrained growth, although consumer trends that favour unpackaged, premium bread are supporting the industry.
  • Rising consumer health consciousness influences production and consumption patterns for bread and other baked products. Consumer preferences for healthier breads have encouraged bakers to introduce bread products with additional health benefits, including high-fibre, iron-enriched and low-GI breads.
  • New South Wales is home to the highest number of bakeries, followed by Victoria and Queensland. This distribution reflects bread’s perishable nature, which means bakeries need to be close to their customer base.
  • Competition has intensified over the past decade on both the internal and external fronts. Bakeries compete on price, quality, convenience and branding.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 4.4 % over the past five years, to reach an estimated $5.4bn in 2024.

Trends and Insights

External challenges have curbed growth

  • As the traditional white loaf of bread continues to fall out of favour with a growing number of health-conscious Australians, the industry has sought to adapt to changing consumer consumption and purchase patterns.
  • Additional trends and insights available with purchase
Bakery Product Manufacturing in Australia
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Dietary concerns will influence bread consumption patterns

  • Health and nutritional concerns are set to drive consumption choices as households pay greater attention to maintaining healthy lifestyles. Health and wellbeing trends may see households substitute traditional white bread with organic, rye and seeded breads made with ancient grains.

Biggest companies in the Bakery Product Manufacturing in Australia

Company
Market Share (%)
2025
Revenue ($m)
2025
Bakers Delight
543.0
Cheesecake Shop
203.0
Retail Food
125.0

To view the market share and analysis for all 3 top companies in this industry, view purchase options.

Products & Services Segmentation

Bakery Product Manufacturing in Australia
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Bread & bread rolls, Other bakery products and Hot pastries and pies. Bread & bread rolls is the largest segment of the Bakery Product Manufacturing in Australia.

Trends and Insights

Bread and bread rolls are taking on an artisanal twist

  • The bread and bread rolls segment includes traditional white bread offerings, including white loaves, viennas, cobs, bread sticks and rolls, alongside wholemeal loaves and rolls and bread baked with seeds, which are gradually taking the traditional white loaf’s place.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Industry companies primarily bake and sell bread and other bakery products, including cakes, pastries, muffins and biscuits, from the same premises.

What's included in this industry?

Bread and bread rollsHot pastries and piesCakesOther bakery products

Companies

Bakers DelightCheesecake ShopRetail Food

Purchase this report to view all 3 major companies in this industry.

Related Terms

SOURDOUGHBRIOCHECIABATTAARTISANAL BREADSCruffinsCronutCroffleCrubik

Industry Code

ANZSIC 2006

ANZSIC 1174 - Bakery Product Manufacturing in Australia

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Intensifying external competitive pressures have shaped the industry’s operating environment in recent years. In particular, major supermarket chains’ ongoing push into the f...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Rising consumer health consciousness influences production and consumption patterns for bread and other baked products. Consumer preferences for healthier breads have encoura...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

New South Wales is home to the highest number of bakeries, followed by Victoria and Queensland. This distribution reflects bread’s perishable nature, which means bakeries nee...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Competition has intensified over the past decade on both the internal and external fronts. Bakeries compete on price, quality, convenience and branding.

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

The industry is highly fragmented and a large number of small-scale independent bakeries dominate its operating backdrop. This scenario is despite the existence of franchised...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Bakers Delight's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Cheesecake Shop's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Retail Food's performance by revenue, market share and profit margin from 2018 through 2024

Detailed analysis

  • Description and key data for Bakers Delight, and factors influencing its performance in the industry
  • Description and key data for Cheesecake Shop, and factors influencing its performance in the industry
  • Description and key data for Retail Food, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Heightened public awareness about health and nutrition has seen the traditional white bread loaf fall out of favour as consumers seek to reduce their caloric intake. In respo...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Cost structures vary significantly among bakeries. Factors that influence an individual bakery’s cost structure include its size and scale of production, ownership structure ...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Bakery Product Manufacturing industry in Australia in 2024?

The market size of the Bakery Product Manufacturing industry in Australia is $5.4bn in 2024.

How many businesses are there in the Bakery Product Manufacturing in Australia industry in 2024?

There are 4,845 businesses in the Bakery Product Manufacturing industry in Australia, which has grown at a CAGR of 0.0 % between 2019 and 2024.

Has the Bakery Product Manufacturing industry in Australia grown or declined over the past 5 years?

The market size of the Bakery Product Manufacturing industry in Australia has been growing at a CAGR of 4.4 % between 2019 and 2024.

What is the forecast growth of the Bakery Product Manufacturing industry in Australia over the next 5 years?

Over the next five years, the Bakery Product Manufacturing industry in Australia is expected to grow.

What are the biggest companies in the Bakery Product Manufacturing market in Australia?

The biggest companies operating in the Bakery Product Manufacturing market in Australia are Bakers Delight, Cheesecake Shop and Retail Food

What does the Bakery Product Manufacturing in Australia include?

Bread and bread rolls and Hot pastries and pies are part of the Bakery Product Manufacturing industry.

Which companies have the highest market share in the Bakery Product Manufacturing in Australia?

The company holding the most market share in Australia is Bakers Delight.

How competitive is the Bakery Product Manufacturing industry in Australia?

The level of competition is high and increasing in the Bakery Product Manufacturing industry in Australia.

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Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Australia include:

  • Australian Bureau of Statistics
  • Australian Taxation Office
  • Australian Securities & Investments Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.