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Soft Drink Manufacturing in Australia - Market Research Report (2014-2029)

Matt Reeves Matt Reeves Melbourne, Australia Last Updated: September 2024 ANZSIC C1211a

Revenue

$3.9bn

2024-25

$3.9bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

5,442

Businesses

181

Wages

$XXX.Xm

Soft Drink Manufacturing in Australia industry analysis

Soft drink manufacturers are facing challenging conditions. Changing consumer preferences are shifting demand away from beverages that are perceived to be unhealthy. Additionally, intense price competition among the major manufacturers and private-label competitors is harming profitability. Even so, the growing popularity of high-value sports, energy and other drinks, and an increasing focus on diet, low-sugar and sugar-free drinks have been partly offsetting these challenging trends. Soft drink manufacturers' revenue is expected to have fallen at an annualised 1.3% over the five years through 2024-25, to $3.9 billion. This includes an anticipated dip of 0.5% in 2024-25 as rising health consciousness weighs on demand.

Trends and Insights

  • Rising health consciousness is eroding demand for carbonated soft drinks (CSDs). Demand for high-sugar CSDs, in particular, has fallen sharply, driving down overall CSD consumption over the past five years.
  • High-sugar CSDs are falling in importance for soft drink manufacturers. Rising health consciousness is driving Australians to reduce their carbonated soft drink consumption and switch to other soft drinks, like sports and energy drinks.
  • Soft drink manufacturers are usually located close to areas with high populations. This is to minimise logistics costs, because soft drinks have a low value-to-weight ratio.
  • Substitute products are a substantial competitive threat for soft drink manufacturers, especially as Australians become more health conscious. Water and juices are two examples of substitute products.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has declined at a CAGR of 1.3 % over the past five years, to reach an estimated $3.9bn in 2024.

Trends and Insights

Healthy lifestyle choices are stifling sales of traditional soft drinks

  • Consumers are becoming increasingly health conscious, which is constraining demand for soft drinks. More consumers are opting to drink water, natural fruit juices and other beverages that are perceived to be healthy instead of soft drinks. That's why soft drink consumption is falling.
  • Additional trends and insights available with purchase
Soft Drink Manufacturing in Australia
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Profitability is set to rebound on the back of more favourable conditions

  • Purchase expenses are set to fall in the coming years as sugar prices abate, alleviating profitability pressures. Sales of premium beverages are poised to increase, also boosting profitability. Premium beverages usually have a higher margin than traditional ones, meaning they generate more profit per sale.

Biggest companies in the Soft Drink Manufacturing in Australia

Company
Market Share (%)
2025
Revenue ($m)
2025
Coca-Cola Europacific Partners Holdings (Australia)
2,019.3
Asahi Holdings
1,198.0
Bundaberg Brewed Drinks
260.5

To view the market share and analysis for all 5 top companies in this industry, view purchase options.

Products & Services Segmentation

Soft Drink Manufacturing in Australia
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including High-sugar CSDs, Low-sugar CSDs and Sports drinks. High-sugar CSDs is the largest segment of the Soft Drink Manufacturing in Australia.

Trends and Insights

Healthier diets are threatening high-sugar CSDs

  • This segment consists of CSDs that have a high sugar content, like traditional Coca-Cola and Fanta. Cola-flavoured beverages lead the segment, followed by orange-flavoured and lemon-flavoured CSDs.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Industry firms primarily produce canned or bottled soft drinks (carbonated and non-carbonated), sports drinks and energy drinks.

What's included in this industry?

Soft drink productionSyrup productionEnergy drink productionSports drink productionIce productionPowder flavour manufacturing (for soft drinks)Tonic and soda water manufacturingCordial manufacturingNon-alcoholic cider and ginger beer manufacturing

Companies

Coca-Cola Europacific Partners Holdings (Australia)Asahi HoldingsBundaberg Brewed Drinks

Purchase this report to view all 5 major companies in this industry.

Related Terms

CARBONATED SOFT DRINKS (CSD)POLYETHYLENE TEREPHTHALATE (PET)FUNCTIONAL BEVERAGE

Industry Code

ANZSIC 2006

ANZSIC 1211 - Soft Drink Manufacturing in Australia

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Rising health consciousness is eroding demand for carbonated soft drinks (CSDs). Demand for high-sugar CSDs, in particular, has fallen sharply, driving down overall CSD consu...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

High-sugar CSDs are falling in importance for soft drink manufacturers. Rising health consciousness is driving Australians to reduce their carbonated soft drink consumption a...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Soft drink manufacturers are usually located close to areas with high populations. This is to minimise logistics costs, because soft drinks have a low value-to-weight ratio.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Substitute products are a substantial competitive threat for soft drink manufacturers, especially as Australians become more health conscious. Water and juices are two exampl...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Bundaberg has significantly increased its market share in recent years. The company has benefited from falling sales of high-sugar CSDs and broadening consumer tastes.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Coca-Cola Europacific Partners Holdings (Australia)'s performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Asahi Holdings's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Bundaberg Brewed Drinks's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of revenue, market share and profit margin trend for 2 additional companies

Detailed analysis

  • Description and key data for Coca-Cola Europacific Partners Holdings (Australia), and factors influencing its performance in the industry
  • Description and key data for Asahi Holdings, and factors influencing its performance in the industry
  • Description and key data for Bundaberg Brewed Drinks, and factors influencing its performance in the industry
  • Description, key data and performance trends for 2 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Soft drink consumption is set to continue its downwards trend in 2024-25. This is poised to weigh on revenue for soft drink manufacturers, as fewer consumers drink soft drink...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Profitability is falling for soft drink manufacturers. Mounting competition from imports and private-label products, weaker demand and rising purchase expenses are squeezing ...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Soft Drink Manufacturing industry in Australia in 2024?

The market size of the Soft Drink Manufacturing industry in Australia is $3.9bn in 2024.

How many businesses are there in the Soft Drink Manufacturing in Australia industry in 2024?

There are 181 businesses in the Soft Drink Manufacturing industry in Australia, which has grown at a CAGR of 2.6 % between 2019 and 2024.

Has the Soft Drink Manufacturing industry in Australia grown or declined over the past 5 years?

The market size of the Soft Drink Manufacturing industry in Australia has been declining at a CAGR of 1.3 % between 2019 and 2024.

What is the forecast growth of the Soft Drink Manufacturing industry in Australia over the next 5 years?

Over the next five years, the Soft Drink Manufacturing industry in Australia is expected to grow.

What are the biggest companies in the Soft Drink Manufacturing market in Australia?

The biggest companies operating in the Soft Drink Manufacturing market in Australia are Coca-Cola Europacific Partners Holdings (Australia), Asahi Holdings and Bundaberg Brewed Drinks

What does the Soft Drink Manufacturing in Australia include?

Soft drink production and Syrup production are part of the Soft Drink Manufacturing industry.

Which companies have the highest market share in the Soft Drink Manufacturing in Australia?

The company holding the most market share in Australia is Coca-Cola Europacific Partners Holdings (Australia).

How competitive is the Soft Drink Manufacturing industry in Australia?

The level of competition is high and increasing in the Soft Drink Manufacturing industry in Australia.

Related Industries

Widen your competitive advantage with related industries

Competitors

  • Milk and Cream Processing in Australia
  • Bottled Water Manufacturing in Australia
  • Fruit Juice Drink Manufacturing in Australia
  • Soft Drink Manufacturing in Australia

Complementors

  • Spirit Manufacturing in Australia

International industries

  • Global Soft Drink & Bottled Water Manufacturing
  • Syrup & Flavoring Production in the US
  • Soda Production in the US
  • Bottled Water Production in the US
  • Relaxation Drink Production in the US

View all industries in Australia

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Australia include:

  • Australian Bureau of Statistics
  • Australian Taxation Office
  • Australian Securities & Investments Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.